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What actually makes a business investor-ready, and why do most founders get it wrong? In this episode of Unscripted with Raygan, we sit down with Nnamdi of Intellectual Plug to break down what investors are truly looking for, beyond pitch decks and buzzwords. This is a practical, no-fluff conversation for founders who want to stop guessing and start building businesses that can attract serious capital. We talk about the gap between having an idea and being fundable, the most common mistakes founders make when seeking investment, why numbers matter more than passion, and how to structure your business model so it actually makes sense to investors. If you’re building towards 2026, thinking about grants, crowdfunding, pre-seed funding, or external capital, this episode gives you clarity on: How investors think 1. When (and when not) to seek funding 2. How to value your business correctly 3. What makes a business investible, not just interesting This conversation is for founders who want to build with intention, structure, and long-term sustainability. CONNECT WITH INTELLECTUAL PLUG: Instagram: https://www.instagram.com/theintellec... LinkedIn: / the-intellectual-plug Chapters 00:00 Introduction: Why Most Businesses Aren’t Investor-Ready 01:38 What Intellectual Plug Actually Does (And Why It Matters) 03:15 The Core Elements of a Solid Business Plan 05:20 The Gap Between Having an Idea and Getting Funded 10:05 Common Mistakes Founders Make When Seeking Investment 12:30 What Investors Are Really Looking For 15:50 Why Numbers Matter More Than Passion 17:10 Should New Businesses Even Be Seeking Investors Yet? 21:40 Valuation: When and How to Price Your Business Properly 23:21 Understanding Grants, Crowdfunding, Pre-Seed & Debt 31:56 What Truly Makes a Business Investible 35:20 Choosing the Right Business Model 45:15 Case Study: From Problem to Scalable Solution 50:50 Practical Advice for Business Owners Building for the Future 56:26 Nnamdi’s Biggest Lesson Running Intellectual Plug 1:00:42 Final 7 Questions 🎥 New episodes every Wednesday 📌 Subscribe for honest conversations with builders across business, tech, and creativity. #UnscriptedWithRaygan #Entrepreneurship #StartupFunding #Investors #BuildingInAfrica #Business2026 Support the Show: https://buymeacoffee.com/rayganofficial CONNECT WITH RAYGAN: Instagram - / rayganofficial Twitter - / rayganofficial LinkedIn - / reaganmarfo Tiktok - https://www.tiktok.com/@rayganofficia... 🎵 Music in this video is from Epidemic Sound: Sign up: https://share.epidemicsound.com/gu55sw 📌 Don’t forget to like, comment, and subscribe for more inspiring interviews!