Poisonous rice? Why Companies in China Fear the World Consumer Rights Day? скачать в хорошем качестве

Poisonous rice? Why Companies in China Fear the World Consumer Rights Day?

Do you know China's annual 315 Gala of Consumer Rights Day? Well, the annual World Consumer Rights Day, on March 15, has become a major television and social media event in China, with domestic as well as foreign brands singled out for high-profile and sometimes damaging criticism. World Consumer Rights Day began in 1983, and China began observing it three years later, shortly after the establishment of the China Consumers Association. The highlight is a two-hour prime-time show broadcast by state-run China Central Television (CCTV), and it is watched by up to a billion people and is traditionally used to highlight consumer rights abuses in China. The programme names and shames brands for issues ranging from poor-quality products, robocalls and illegal collection of personal information to aggressive sales of beauty salon memberships. Big brands, fearful of being featured, are known to prepare responses ahead of time, just in case. In 2020, in a broadcast delayed to July because of the COVID-19 pandemic, U.S. fast food chain Burger King and a car manufactured by a General Motors joint venture drew criticism. In previous years, big-ticket foreign businesses that have come in for criticism have included Starbucks, for charging higher prices in China than they did in the United States, while Apple was bashed for a then one-year service warranty in China, shorter than in other markets. Others scolded in the past include Volkswagen, for engine defects on an SUV; Nike, for misleading advertising; and Japan's Muji, which came under fire for selling food products allegedly sourced from part of Japan affected by radiation. However, most of the criticism has been of Chinese brands. So, what is the impact of being named? So which companies were named this year? Have any foreign brands entered the black list again? OK, let's take a look!