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Welcome to another insightful episode of the Scaling Secret Podcast! 🎙️ In today's episode, we have the privilege of speaking with Laura Barnard, the visionary founder of BREAKTHRU Brands. Laura shares invaluable insights into the art of scaling a business while staying true to the brand's identity and core values. Key highlights include: The importance of maintaining brand integrity while attracting new customers. The transformative use of AI in enhancing consumer experiences and generating creative ideas. How brands like Nike effectively adapt and evolve while staying true to their core identity. Breakthrough Brands' shift from individual leader development to organizational solutions, focusing on leadership branding development programs. A deep dive into Laura’s upcoming book, "Leadership Types, a Barrier Breaking Approach to Empower Leaders," and its unique Spectrum of Leadership Empowerment Model. The significance of authentic leadership and the need for modernized language and methodologies in leadership development. Laura’s personal journey with LGBTQ+ inclusion in the workplace and the crucial need for empathy and connection in leadership roles. Practical tools available on leadershiptypes.com for understanding and leveraging your leadership style. Join us as Laura encapsulates her approach with a powerful quote, "People don't care how much you know until they know how much you care," and elucidates how empathy, diversity, and inclusion drive innovation and effective leadership. 🔗 Explore more about BREAKTHRU Brands (http://breakthroughbrands.com) 📚 Discover tools and resources for leadership development: [leadershiptypes.com](http://leadershiptypes.com) 🌐 Connect with Laura Barnard on LinkedIn for further insights and resources fit for your organization. Don't forget to like, comment, and subscribe for more episodes! 👍🔔 Feel free to adjust or add any additional information as per your needs! This podcast is proudly brought to you by Otter PR - visit https://otterpr.com/ for more information. Don't miss the chance to win free PR for a whole year by entering our exciting giveaway at https://otterpr.com/giveaway/. For additional episodes, head over to https://otterpr.com/podcast/ and enjoy the streaming experience. #ScalingSecrets #BrandIdentity #Leadership #AuthenticLeadership #BreakthroughBrands #LauraBarnard #LeadershipTypes #AIInBusiness #DiversityAndInclusion #LGBTQInclusion #BusinessGrowth #EmpathyInLeadership #BrandIntegrity #LeadershipInnovation #AIRevolution #FutureOfLeadership #AIInBusiness #BrandStrategy #LeadershipExcellence #AIAndEthics #BusinessIntegrity #LeadershipInAI #DigitalLeadership #AIAndLeadership #InnovativeLeadership #BrandTrust #aitransformation