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Hi there! Welcome to the new subscribers! Thanks for all your support on the last video. I'm glad you're here- let me know what you think of this one in the comment section :) Your Feed is Foreplay: The Neuroscience of The Social Media Goon Trance. Short-form media is optimized for anticipation , not satisfaction and wants you to stay on the app for as long as humanly possible. In this video we cover the underlying dopamine prediction signals, variable rewards, parasocial intimacy cues at play —and practical ways to de-goon your social media feed Who’s most to blame for terminal mental goonerism—creators, users, or platforms? Sources : Loneliness & attention health • U.S. Surgeon General Advisory on Loneliness (2023): https://www.hhs.gov/sites/default/fil... • UPenn randomized trial—limiting social media reduces loneliness/depression (2018): https://guilfordjournals.com/doi/10.1... (plain-English summary: https://penntoday.upenn.edu/news/soci...) • Social media use & perceived social isolation (AJPM, 2017): https://www.ajpmonline.org/article/S0... • Schultz, Dayan & Montague (Science, 1997) “A Neural Substrate of Prediction and Reward”: https://www.gatsby.ucl.ac.uk/~dayan/p... • Schultz (J. Neurophysiol., 1998) “Predictive Reward Signal of Dopamine Neurons”: https://journals.physiology.org/doi/1... (PubMed: https://pubmed.ncbi.nlm.nih.gov/9658025/) • Sescousse et al. (J. Neurosci., 2010) “The Architecture of Reward Value Coding…(monetary & erotic)” (PDF): https://www.jneurosci.org/content/jne... (journal page: https://www.jneurosci.org/content/30/...) • Sescousse et al. (Soc. Cogn. Affect. Neurosci., 2015) “Common currency in human striatum” (PDF): https://academic.oup.com/scan/article... (PubMed: https://pubmed.ncbi.nlm.nih.gov/24837...) • YouTube Recs—two-stage DNN system (RecSys, 2016) (PDF): https://research.google.com/pubs/arch... • Neural Collaborative Filtering (He et al., 2017) (arXiv): https://arxiv.org/abs/1708.05031 (PDF: https://arxiv.org/pdf/1708.05031) • Moral-emotional language boosts diffusion ≈20% per word (PNAS, 2017): https://www.pnas.org/doi/10.1073/pnas... (PDF: https://www.pnas.org/doi/pdf/10.1073/...) • “What Makes Online Content Viral?” (JMR, 2012) high-arousal emotion → more sharing (PDF): https://jonahberger.com/wp-content/up... • Facebook/Instagram teen-harm deck entered into Congressional record (2021): https://www.congress.gov/117/meeting/... (see also 2023 hearing packet: https://www.congress.gov/118/meeting/...) • Frances Haugen written testimony (U.S. Senate, 2021): https://www.commerce.senate.gov/servi... (hearing transcript PDF: https://www.govinfo.gov/content/pkg/C...) Phone-checks stat • Reviews.org (2023 survey) — Americans check phones ~144×/day: https://www.reviews.org/mobile/2023-c... (news pickup: https://fortune.com/well/2023/07/19/h...) • fMRI: “The Power of the Like in Adolescence” (Psychological Science, 2016) Open-access: https://pmc.ncbi.nlm.nih.gov/articles... (journal page: https://journals.sagepub.com/doi/abs/...) Educational discussion of intimacy/attraction cues in non-explicit media. No explicit content shown. If you’re struggling U.S. 988 Lifeline (call/text 988) • Crisis Text Line (text HOME to 741741)