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Join us as we interview Carlos Martinez from Legal Solutions of New Mexico about obtaining a cannabis license. Learn about different licenses, application steps, legal requirements, and market trends. Essential guidance for aspiring cannabis entrepreneurs looking to navigate the complex process and succeed in the New Mexico cannabis industry. 0:00 Introduction Welcoming viewers and introducing Carlos Martinez from Legal Solutions of New Mexico. 0:22 Overview Aaron shares his expertise on obtaining a cannabis license in Washington and the complexity of the process. 0:48 Types of Licenses Carlos discusses the different cannabis licenses available in New Mexico. 1:20 Licenses for Growers Exploring specific licenses for growers, including research and development. 2:36 Business Setup It is important to establish a business entity before applying for a license. 4:15 Application Requirements Necessary documents and plans for submitting a license application. 5:26 State and Local Licenses Difference between state and local licenses and compliance requirements. 6:30 Penalties for Non-compliance Penalties and steps for rectifying violations found during inspections. 8:05 Services Offered by Legal Solutions How Carlos and his firm assist clients through the licensing process. 8:45 Industry Landscape The current state of the cannabis industry in New Mexico and future prospects. 11:45 Marketing Your Cannabis Business Effective strategies for marketing and promoting your cannabis business. 12:55 Dealing with Legal Challenges How to address and overcome potential legal challenges in the industry. 15:50 Community Engagement Engaging with the community and building a positive reputation. 18:10 Customer Experience Creating a positive customer experience and building customer loyalty. 16:50 Market Prospects Exploring the future prospects of the cannabis market in Washington and the potential for industry recovery. 19:20 Future of the Cannabis Industry Predictions and insights on the future trends in the cannabis industry. 20:30 Risk Management Identifying and managing risks associated with the cannabis business. 21:40 Closing Thoughts Carlos shares final thoughts and encouragement for aspiring cannabis entrepreneurs.