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🔍 Unit Economics: The True Profitability of Your Business Discover why 90% of startups fail due to flawed unit economics – and how to ensure your business isn’t one of them. In this Chapter 4 of my Business Model Design series, I will reveal the make-or-break metrics behind sustainable growth from a Unit Economics point of view. 📊 What You’ll Learn: ✔ The "House of Cards" Trap: Why revenue growth ≠ profitability (Let’s talk about the early days of food delivery startups) ✔ LTV & CAC Mastery: How to calculate true Lifetime Value (including hidden costs) and Customer Acquisition Cost (B2B focus) ✔ 3:1 Rule Debunked: Industry-specific benchmarks for healthy LTV:CAC ratios ✔ Non-Linear Churn: Why cohort analysis beats averages for accurate forecasting ✔ How to build a Unit Economics Dashboard 🎯 For: Founders, CFOs, and operators in SaaS, marketplaces, and scaling tech companies who want to: • Avoid "growth at all costs" failures • Make sure their business models scale profitably • Build investor-ready financial models 📥 Download the Value Capture Audit Template: https://www.dropbox.com/scl/fi/kbv3vs... 💬 Engage: "What’s your toughest unit economics challenge?" Comment below! 🔔 Subscribe to @UltimateCFO for Chapter 5: Fixed Costs & Capital Expenditure #UnitEconomics #Profitability #SaaS #LTV #CAC #StartupFinance #BusinessModel #StartupFailure #StartupForFounders