This $499 Offer Might Save My Agency - Week 3 of 52 Scaling to $100,000/Month скачать в хорошем качестве

This $499 Offer Might Save My Agency - Week 3 of 52 Scaling to $100,000/Month

Adam’s marketing agency saw retention drop to 65%, forcing a rethink of the business model. The new experiment: a $499/month offer designed to increase long-term retention and scale toward $100K per month. This episode documents the decision process behind changing the pricing structure of a lead generation agency. After shutting down a side project that lost money and narrowing focus back to one core offer, Adam tests a lower-ticket model. The theory is simple: if pricing is low enough, clients may stay for years rather than churn monthly. The question is whether the numbers still work. Retention dropped to 65% Previous side project: $23K spent, $4K revenue New pricing: $499/month Target: 200 clients → $100K/month Would a low-ticket agency model improve retention? Subscribe to follow the build toward $100K/month. #marketingagency #scalingabusiness #entrepreneurship #agencygrowth 00:00 Our Worst Retention Month Yet 01:24 Why Clients Leave (Even When You Deliver) 03:45 $23K Lost on a Bad Business Idea 08:47 The Strategy That Might Fix Everything 10:05 Our First Lead After Launching 12:10 What's coming next?