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René Rofé is the founder of René Rofé Lingerie, a global lingerie company whose can be found in retailers across the globe. In this episode, Rene shares his unlikely path from engineering and investment banking to “peddling panties,” how a napkin sketch landed him a Victoria’s Secret order, and the persistence that turned a discount-store hustle into a decades-long success story. __________ Check out June Aboksis on Momentum: • How a Dyslexic High School Dropout Built t... __________ SPONSOR: Discover how The Hedaya Capital Group's factoring services can help power your business's financials: https://hedayacapital.com __________ ABOUT MOMENTUM: 🎙️ Momentum brings you the stories, advice, and wisdom of business visionaries, designed to inspire and guide you on your path to success.Be sure to subscribe on all platforms: YouTube: / @themomentumpod Spotify: https://open.spotify.com/show/1jOPoAr... Apple Podcasts: https://podcasts.apple.com/us/podcast... Instagram: / momentumpodcast_ __________ GEAR: • Cameras: https://amzn.to/3UuwW5o • Podcast Mics: https://amzn.to/3J5QWsv • Clip-on Mics: https://amzn.to/3H52iwo • Mic Stands: https://amzn.to/4kZj4uL • Lights: https://amzn.to/45lA5up • Tripods: https://amzn.to/4lHHQAI __________ 0:00 Coming up 1:44 Growing up in Egypt 5:19 Settling in America 7:41 Coming to America via boat 9:02 School in the USA 12:18 Were you always an entrepreneur? 15:53 The grind of investment banking 18:18 Joining his father’s business 19:26 Starting his own business 20:33 Rene’s entrepreneurial drive 23:09 Starting International Intimates 24:25 How did you set yourself apart? 26:49 Starting an apparel business before e-commerce/internet 28:09 Hedaya Capital Group 29:08 How did you grow the business? 30:14 The most difficult thing: finding a factory 33:15 Failures 34:47 Selling to big box retailers 36:48 Rene’s big break: Victoria’s Secret 39:45 Focusing on discount goods 40:32 Breaking into Marshalls/TJ Maxx 41:27 Pros & cons of working with a partner 42:24 Negative experience going into business with a partner 47:01 Skills you need to succeed 50:16 Sell yourself 51:43 Giving back/charity 53:10 Serving on Hillel Yeshivah Board 55:40 “Is God testing me?” 56:29 Preferred version of charity 57:26 Momentum Moment 1:00:15 Selling and buying back his company 1:02:13 Outro and 3 key takeaways