Special List #11: How I Built a Thriving Perio Practice From Nothing with Dr. Lee Cochrane скачать в хорошем качестве

Special List #11: How I Built a Thriving Perio Practice From Nothing with Dr. Lee Cochrane

For Dr. Lee Cochrane, clarity came through doing: learning on the fly, adjusting quickly, and letting the early chaos shape better systems. He talks about what it really takes to build a periodontal practice from the ground up, and why you often have to start before you feel “ready.” A big part of his story is culture. Lee is honest about how much a practice depends on the people inside it. He describes the power of a team that feels safe, supported, and respected—both in their internal interactions and in how they show up for patients. Standard operating procedures, consistent communication, and clear roles create room for better patient care. When excellence is repeatable, Lee says the entire practice feels lighter and more focused. Mentorship shaped his career, and now leadership shapes his daily life. At the end of the day, Lee sees the team as the most valuable asset he has, and building an environment where they can thrive is the real marker of a successful practice. He explains how team empowerment, positivity, and trust ripple outward into every patient experience. GUEST Leonard Cochrane, DMD Periodontist + Owner of Coastal Periodontics Lee Cochrane is a periodontist and the founder of Coastal Periodontics in Myrtle Beach, South Carolina. After launching his practice from scratch in 2022, Lee has grown it into one of the area’s most trusted specialty practices through a relentless focus on team culture, operational excellence, and patient experience. Learn more about Dr. Lee Cochrane https://coastal-periodontics.com/ Follow Coastal Periodontics on Instagram   / coastal.periodontics   The Special Lists, presented by Referral Lab, is the podcast for dentists and dental specialists. Running a dental practice isn’t easy, and if you’re in private practice, it can sometimes feel like you’re on an island. That’s why finding your people—those who’ve been in your shoes and can share real, lived experience—changes the game. Referral Lab was built specifically for dental specialists, helping you track, manage, and convert every referral. It’s about improving case acceptance, boosting team performance, and strengthening relationships with referring providers so your whole practice runs smarter. This spirit of connection fuels The Special Lists podcast. Hosted by the team behind Referral Lab, we bring you wisdom from practice owners and dental professionals, sharing the wins, mistakes, and lessons that shape how they run their businesses today. Got a question for us? Send us a message at https://www.speciallists.com/ Transform your referral workflow with Referral Lab, the purpose-built platform for dental specialists to track, manage and convert every referral. Request a demo at http://referrallab.io Cameron Full Co-Founder of Referral Lab Cameron Full, co-founder of Referral Lab, is a strategic problem-solver with expertise in business management and digital solutions. He combines leadership, creativity, and technology to drive success across various industries. Connect with Cameron on LinkedIn   / cameronfull   Jason Souyias, DDS Periodontist and Co-Founder of Referral Lab Dr. Jason Souyias is a periodontist, educator, and co-founder of Referral Lab software. He teaches dentists and hygienists, including as a Pikos Institute faculty member. In his Port Huron private practice, he's known for excellent patient communication and experience. He's passionate about his work and dedicated to helping other dentists. More about Dr. Souyias https://www.phperio.com/ Michael Seda, DMD, MS Periodontist and Co-Developer of Referral Lab Dr. Seda is a periodontist and entrepreneur with nearly 20 years of experience who combines clinical expertise with a passion for helping practices thrive. Drawing on his early experiences in diverse dental offices, he now uses advanced analytics and data-driven strategies to boost referrals, scheduling, case acceptance, and overall performance—all while emphasizing efficiency, teamwork, and patient satisfaction. More about Dr. Seda https://www.sedaperio.com/ Follow Dr. Seda on Instagram   / sedaperio   Co-hosts: Cameron Full, Jason Souyias, DDS & Michael Seda, DDS Producer: Eva Sheie @ The Axis Assistant Producers: Mary Ellen Clarkson & Hannah Burkhart Engineering: Cameron Laird Theme music: Papa Funk, spring gang Cover Art: Dan Childs The Special Lists is a production of The Axis: https://www.theaxis.io/ 00:00 - Intro 03:32 - Why Dr. Cochrane stands out 04:52 - Starting before you’re ready 10:18 - Choosing to practice in Myrtle Beach 14:01 - Culture as first system 22:55 - Meetings and team building 34:32 - Systems for repeatable excellence 40:58 - Operational discipline 46:47 - Positive leadership 54:26 - Wrap-up