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the most powerful free tool available for monitoring your organic search performance. Whether you are a beginner or an experienced marketer, GSC provides accurate, real-world data directly from Google to help you understand how your site is being crawled and indexed. Why should you use Google Search Console? Track Performance: Monitor which keywords drive traffic and see your average ranking position. Fix Indexing Issues: Identify and resolve errors that might be preventing your pages from appearing in search results. Submit Sitemaps: Help Google discover and crawl your latest content faster by submitting an XML sitemap. Keyword Research: Discover "diamonds in the rough"—long-tail keywords that already have impressions but need a little optimization to boost their rank. Getting Started with Verification Before you can access these insights, you must verify website ownership. You can choose from several methods, including uploading an HTML file, adding a meta tag via plugins like Yoast SEO, or using DNS records for long-term stability. When setting up your property, consider whether you need a Domain Property to view your entire domain (including subdomains and both HTTP/HTTPS versions) or a URL Prefix Property for a focused, "magnifying glass" view of your specific canonical site. While the Domain Property is great for spotting big-picture trends, the URL Prefix is often more accurate for tactical SEO reporting. Don't let "Ownership Verification Failed" errors hold you back—common fixes include checking your Google account login, ensuring your verification file hasn't been removed, and clearing your site cache. #GoogleSearchConsole #SEO #DigitalMarketing #KeywordResearch #TechnicalSEO #SearchEngineOptimization #WebmasterTools #Bluehost #YoastSEO #Sitemaps