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Most teams don’t “hate” Jira because of Jira. They drown it in custom fields. Fragmented instances. 500+ statuses. In this episode, Atlassian consultant Paulo calls out the biggest mistakes he sees every day — and why teams blame the tool instead of their setup. This episode is brought to you by GitProtect - our go-to backup solution, trusted and recommended to every customer who takes their security seriously 🔗 https://bit.ly/4pHDXyg ⚡ Why developers ditch Jira for Trello 🚨 When to hit reset and start fresh 🧩 The danger of bottom-up chaos 📊 Reporting pain: EazyBI, Power BI, and Atlassian Analytics 💸 Marketplace pricing myths (and what’s coming next) 🛑 500 statuses = guaranteed disaster 📺 FULL EPISODE with Paulo & Josh 🔥 New episodes every month from the Atlassian Everything podcast No sugarcoating. No “happy path.” Just raw truths about Atlassian, tooling, and the future of work. Chapters 📍 00:00 – Status chaos: 500+ Jira statuses 00:55 – Why “Jira hate” is usually about setup 01:46 – Customization vs. out-of-the-box balance 04:00 – Bottom-up adoption & messy instances 06:05 – Problems with Goals: permissions & archives 08:25 – Focus & Talent: early impressions 09:40 – Jira Align: who actually uses it? 12:05 – Reporting options: Atlassian Analytics vs Power BI 14:17 – Marketplace apps, eazyBI & per-user tiers 19:58 – Pricing shifts, app editions & execution caps 22:30 – Assets scaling costs & Cloud migration challenges 25:17 – Collections: value and limitations 27:29 – Jira as a CRM? Use cases & limits 30:42 – Why JSM adoption is so fast 34:25 – Generational gap: demos vs self-service