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🎓 Struggling to choose the perfect dissertation topic in Marketing & Sustainability? 🌍 This step-by-step tutorial helps university students narrow down their research focus with clarity and confidence! 🧠 Explore 8 compelling dissertation ideas backed by real-world market data 📊 and current research gaps 📚. 💡 Each topic includes practical examples to boost creativity and ensure your work is relevant, impactful, and academically solid. 🔥 Perfect for Business and Marketing students looking to create a meaningful difference in sustainability research and become experts in eco-friendly marketing. ✅ LIKE & SHARE if you find these ideas useful! 🔖 Don’t forget to save this for later when you're stuck brainstorming! #MarketingDissertation #SustainabilityResearch #DissertationTopics #GreenMarketing #UKStudents #dissertationtopic #researchtopic #sustainablemarketing 📽️ CHAPTER OUTLINE: 🛫 00:00:00 – Why the Choice of Topic is Crucial to your Success ♻️ 00:01:04 – The Perils of Greenwashing 🇬🇧 00:01:44 – UK Case Studies and Research Avenues 🏷️ 00:04:12 – The Power of the Label 🛒 00:06:31 – Impact in UK Supermarkets 📱 00:07:49 – Social Media & Sustainable Brand Image 🔄 00:08:18 – Circular Economy in UK Retail 📦 00:08:49 – Sustainable Packaging & Perceptions 🧠 00:09:28 – Unpacking the Complexities 👩🎤 00:10:15 – Influencers & Sustainable Consumption 🔍 00:10:59 – Authenticity Under the Microscope 🧒 00:11:27 – Gen Z & Barriers to Sustainable Buying 🥗 00:12:11 – Green Innovation in Food & Beverage 🎯 00:13:15 – Wrapping Up: Your Dissertation Journey