How to Get Music Supervisors to Actually Listen: DISCO 101 ft. Katrina Balcius Head of ENT @ DISCO скачать в хорошем качестве

How to Get Music Supervisors to Actually Listen: DISCO 101 ft. Katrina Balcius Head of ENT @ DISCO

Katrina Balcius, Head of Enterprise at DISCO, joins this episode of Selling the Soundtrack to talk about her journey from the tech world in San Francisco to helping shape one of the most important platforms in sync licensing today. Based in LA, Katrina now works with major clients like Amazon Studios and Viacom, helping streamline their creative workflows and making it easier for music to actually get placed. In this episode she shares how she broke into sync also gets real about what artists need to understand when it comes to landing a sync. It’s not as simple as sending your track and crossing your fingers—she explains why building strong human relationships and using the right tools makes all the difference. We also dive into the new Artist Opportunities tab on DISCO, how to use DISCO Pages to pitch yourself professionally, and why your stems and metadata should never be an afterthought. If you’re an artist, sync rep, or just trying to figure out how to get your music into film, TV, or ads, this episode is packed with insight from someone who’s done it—and helped others do it too. 🎧 Catch the full episode on Spotify, Apple Music, Amazon, Audible, + more, or listen here: https://selling-the-soundtrack-podcas... 🤝 CREDITS: Guest star: Katrina Balcius Video editor: Andrew Goeldner Produced by: Tiffany Williams Recorded via Zencastr 🔍TIME STAMPS: 1:04: How Kat Broke Into Sync 6:27: How Human Connections Drive Sync Success 8:59: Ideas For How To Build Your Sync Resume from Scratch 11:23: The #1 Tool Every Sync Pro Swears By: Why DISCO Matters 12:11: How Music Supervisors, Agents & Libraries Use DISCO — and What It Means for Musicians 12:54: How to Make Your Music Discoverable to Music Supervisors on DISCO 16:59: Inside DISCO’s Artist Tab: Storage, Pitching Tools & Opportunities All in One Place 18:55: Submit Your Songs to DISCO’s Weekly Playlist — Heard by Real Sync Pros 21:27: How to Use Your DISCO Page as a Polished EPK That Stands Out to Music Supervisors 22:45: Metadata 101 24:14: How to Reverse Engineer Your Way to the Right Sync Contact 25:04: Distribution Companies That Actively Pitch Music for Sync 25:43: Bridging Music & Tech: Career Advice for Multi-Passionate Creatives 27:45: Why Stems Matter in Sync — And How to Organize Them with DISCO Nesting 📍 FOLLOW KAT: 👉 Kat's Instagram:   / katrina.balcius   👉 Kat's LinkedIn:   / katrinabalcius   👉 DISCO: https://www.disco.ac/ 🗞️ Subscribe to the STS newsletter for sync tips, case studies, resources and upcoming events: STS EMAIL NEWSLETTER - https://sellingthesoundtrack.beehiiv.... 🎙️ Listen to the STS podcast on Spotify, Apple Music, Audible/Amazon Music and more with the link below: STS PODCAST - https://selling-the-soundtrack-podcas... 📱 Follow STS on socials for daily sync inspiration: INSTAGRAM -   / sellingthesoundtrack   TIKTOK -   / sellingthesoundtrack   💻 Stay tuned for more: WEBSITE - www.sellingthesoundtrack.com 🛍️ Check out new free and paid STS digital products here: https://stan.store/sellingthesoundtrack Hit subscribe and get ready for more exciting episodes in this first season of Selling The Soundtrack! See you in the next episode!