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Ross Richards, Senior Product Marketing Manager at AWS, used to be the bottleneck. Now, with Amazon Quick, he's the enabler — helping anyone across the company create confident, on-message content in minutes. Learn more: https://go.aws/4lborsp Ross leads AI category messaging for AWS — a small team supporting thousands of marketers, sellers, and stakeholders across the company. Before Quick, keeping up meant endless meetings and manual reviews. Quick changed that. With Quick Research, Chat Agents, and Quick Flows, Ross shifted from gatekeeper to curator. Work that once took weeks now takes minutes, at a quality that rivals what a full team could produce. The result? Anyone in the company can now verify, validate, and create with confidence. Ross just shares a link — and the right message reaches the right customer, every time. Subscribe to AWS: https://go.aws/subscribe Create a free AWS account: https://go.aws/signup Try AWS for free: https://go.aws/free Connect with an expert: https://go.aws/contact Explore more: https://go.aws/more Next steps: Explore on AWS in Analyst Research: https://go.aws/reports Discover, deploy, and manage software that runs on AWS: https://go.aws/marketplace Join the AWS Partner Network: https://go.aws/partners Learn more on how Amazon builds and operates software: https://go.aws/library Do you have technical AWS questions? Ask the community of experts on AWS re:Post: https://go.aws/3lPaoPb Why AWS? Amazon Web Services is the world’s most comprehensive and broadly adopted cloud, enabling customers to build anything they can imagine. We offer the greatest choice of innovative cloud capabilities and expertise, on the most extensive global infrastructure with industry-leading security, reliability, and performance. #generativeAI #AmazonQuick #AWS #AmazonWebServices #CloudComputing