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In this talk, Clara Guisan from Pest Solutions shares hands-on research from the field, revealing how data collected on live jobs can transform the way we tackle pests. From behavioural resistance in mice to bait trials, genetic resistance mapping, and pathogen studies, Clara shows why getting out there and recording what we see is vital for the future of our industry. You’ll learn: • What behavioural resistance looks like in practice • How different bait types and presentations affect success • Why genetic resistance testing matters for compliance and control • The value of industry–academic collaboration • How better data helps us adapt to regulation changes and work more humanely If you’ve run your own trials or spotted unusual pest behaviour, we’d love to hear your story—drop us a comment or get in touch! 📌 Subscribe for more insights, case studies, and research from the world of professional pest control. 🔗 Learn more about BPCA and pest management best practices: About - https://bpca.org.uk/about Training - https://bpca.org.uk/training Membership - https://bpca.org.uk/membership CPD - https://bpca.org.uk/CPD 📩 Got a technical query? Contact us: [email protected] All information is correct at the time of filming. This video is taken from BPCA's Digital Forum 33, 13 August 2025.