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Learn calligraphy with me: https://www.freecalligraphyworkshop.com -- “The point of this isn’t actually to bring in a lot of money… the point is to get your name out there!” Shinah We’re entering into the holiday season, and you know what that means! It’s time for craft fairs and holiday markets! For creative entrepreneurs, this can be a very lucrative period of the year, and a time where they get the opportunity to meet and make connections with new (and potential future) customers. If you’re just starting out on your creative entrepreneurial journey and aren’t sure how to best tackle the craft fair season, don’t worry. I’m here with practical, tactical advice to help you make the most of this time — and these tips work for all types of crafting, not just calligraphy! I actually owe a lot of my own success to participating in a pop-up market during the first year of my business. In this episode, I’m going to share some of the lessons that I learned from my pop-up experience, and break them down into digestible, actionable steps — everything from how to set up your table and display to how to price your goods! Tune into this episode of The Shinah Show to find out: • How I used my first pop-up market experience to create concrete deadlines and an ambitious goal during my start-up stage • The most effective way to display your stuff — and how much inventory to bring • What to consider when setting your pricing — and how to prepare to take payments Highlights: 00:00 Intro 02:21 Prepping for Unique LA 06:07 My pop-up market experience 07:24 Time commitment v. sales 08:56 Setting up your space 10:51 Vertical space + signage 12:30 Be prepared to edit 13:53 Choice overload 15:00 How much inventory to bring 17:13 Pricing 18:48 Sales tax + payment methods 19:54 Customization 21:39 Do a live show 23:59 Build your list 24:49 Beyond sales 28:15 It’s possible! Follow me! Instagram: @crookedcalligraphy Facebook: / crookedcalligraphy Show notes can be found at https://theshinahshow.com Love podcasts? Listen to The Shinah Show wherever you get your podcasts, and leave us a review on Apple Podcasts! Don’t forget to rate, review and follow this podcast on your favourite podcast app so you never miss an episode!