The Explorer Brand Archetype | Brand Voice скачать в хорошем качестве

The Explorer Brand Archetype | Brand Voice

The Explorer brand archetype isn't just for a travel brand, or adventure brand: I've even seen it in a therapist who values freedom and whose clients are looking to step out of the status quo! As a specialist in branded copywriting, we develop a brand voice and a brand story in large part by using the Carl Jung archetypes! It takes us into the psychology of your brand personality and brand identity, and what attracts your ideal clients to YOUR business above all others. Then, we use this in your business development, content marketing, copywriting, and even overall brand strategy with your visual brand designer and web designer too! Is the Explorer brand archetype for you? Find out in today's video and get ideas on how to use it! ▶️ SUBSCRIBE: https://www.youtube.com/c/EMMAGIVENS?... 0:00 - The Explorer Brand Archetype 1:47 - What they are driven by 3:13 - Greatest driving desires 3:40 - Greatest driving fears 4:04 - How you make your customers feel 4:54 - Potential downfalls 5:30 - Brand storytelling techniques 6:25 - What’s your archetype’s influence on brand voice 7:57 - Typical keyphrases 8:11 - Famous brands that have an Explorer archetype ----------------------------- 👉 BRAND MESSAGING BIBLE: https://emmagivens.com/brand-messagin... The holy grail of marketing and sales for your business, a bespoke Brand Messaging Bible saves you money, makes you money, and serves as a foundation for all aspects of your business. You’ll reap the rewards right away and for years to come. ----------------------------- RECOMMENDED VIDEOS: 📹 How We Use Brand Archetypes in Copywriting:    • How We Use Brand Archetypes in Copywriting   📹 Brand Voice in Action:    • Brand Voice in Action 🗣   ----------------------------- RECOMMENDED PLAYLISTS: 📺 Copywriting for Entrepreneurs:    • Copywriting with Emma Givens   📺 Content Marketing Tips:    • Content Marketing with Emma Givens   ----------------------------- 👉 Check out our Copywriting and Writing Coaching services! https://emmagivens.com/vip-and-coachi... 🎙 Tune in to Emma Givens Content & Copy Podcast! https://emma-givens-content-and-copy.... 👋 Say hi on social: ✧ Facebook:   / givens.emma   ✧ Instagram:   / emmagivenswriter   😃 Enjoying our content? Consider buying our team some coffee ☕️ ! Thank you for all of your support! https://www.buymeacoffee.com/emmagivens I’m Emma Givens, Founder and CEO of the branded copywriting boutique Emma Givens: Content & Copy (EGC&C). I traded in 10+ years of corporate comforts to bring the wisdom and power of brand copywriting to small and medium-sized businesses like yours. 🖋️ Branded content and copywriting will take your business and client experience to the next level of results. ▶️ Subscribe to the YouTube channel: https://www.youtube.com/c/EMMAGIVENS?... 📚 Buy your favorite books through BOOKSHOP and support local, independent bookstores! 👉 https://bookshop.org/shop/emmagivens ----------------------------- *Affiliate Disclaimer: Note this description contains affiliate links that allow you to find the items mentioned in this video and support the channel at no cost to you. While this channel may earn minimal sums when the viewer uses the links, the viewer is in no way obligated to use these links. Thank you for your support!