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Fueled By Passion | The Henry Ford | Driven to Win: Racing in America presented by General Motors

The Henry Ford’s newest exhibition, Driven to Win: Racing in America presented by General Motors, gives guests a visceral sense of just how thrilling it is to “go faster and push the limits of racing.” BRC Imagination Arts partnered with The Henry Ford to help bring its incredible collection to life through emotional storytelling, and to get guests excited about “the lives of those who invented their way into the winner's circle and often changed the world in the process.” The result: Fueled by Passion, the exhilarating, immersive experience at the heart of the new exhibition. The 15-minute sensory-filled experience shares the stories of five people who have empowered themselves to push their personal limits, and ignites the drive we all have to power our passions.