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My guest today is Flori Marquez, Co-Founder of BlockFi. On this episode of Empire, we discuss BlockFi's staggering valuation, what it's like to lead a $3 billion Fintech company, and why crypto is so valuable in countries without fiat stability. 00:00 ・ Introductions 00:59 ・ BlockFi's $3billion valuation 04:38 ・ How growing up between the US and Argentina shaped Flori's view of money 08:30 ・ Flori's first job in finance — and how a stranger on an airplane helped her quit 15:04 ・ Working multiple jobs to be able to start a company 17:03 ・ Meeting Zac Prince 19:52 ・ How to start a loans business? 22:02 ・ Forced to pretend to be a pawn shop 25:28 ・ What's the deal with BlockFi. Numbers. Stats. 30:30 ・ How do you inspire senior talent to join BlockFi? 31:35 ・ COVID-19 & Doubling down on Market Spend 33:15 ・ Who are your competitors? 37:35 ・ Why would investment firms use BlockFi? 38:59 ・ Should Jason's friend put $100K into BlockFi? 40:37 ・ BlockFi and FDIC insurance 42:20 ・ RAPID FIRE - What do you do with all this new money? 43:08 ・ RAPID FIRE - Any aquisitions? IPO? 45:39 ・ RAPID FIRE - Why it's good to let go of people quickly 47:35 ・ RAPID FIRE - Secret about Flori? (Big nerd!) 48:50 ・ JASON ANSWERS - How did Blockworks deal with Covid? What's next? ––– Empire is brought to you by Blockworks, a financial media brand delivering breaking news and premium insights about digital assets to millions of investors. For more content like Empire, visit http://blockworks.co/podcasts. Follow me on Twitter @JasonYanowitz and let me know what you thought of the show!