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Creating a new product listing in Amazon Seller Central is one of the most important steps for every seller. A properly optimized listing determines whether your product gets visibility, ranks in search results, and converts browsers into buyers. This guide walks you step by step through adding a listing to Amazon Seller Central the right way. You’ll learn how to choose between adding your product to an existing listing or creating a brand-new one for private label. We cover how to write keyword-optimized titles and bullet points, select the right category, use GS1 UPC codes, and enter product details correctly to avoid compliance issues. You’ll also see how to set a smart pricing strategy, choose between FBA and FBM fulfillment, and upload high-quality images that drive clicks and conversions. For private label sellers, we explain the benefits of Amazon Brand Registry and why it matters for long-term growth. Finally, we discuss how to prepare and ship inventory to Amazon FBA and the common mistakes new sellers make that you must avoid. By the end, you’ll know exactly how to create a professional Amazon listing that is optimized for both visibility and sales. 📌 Need expert help launching or optimizing your listings? Visit UpscaleValley.com and let our team build and scale your Amazon brand. --------------------------- Follow Us on Social Media: Facebook: / upscalevalley LinkedIn: / owaisamin341 Reddit: / owaisaminfba