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The Residue We Never Talk About

3 Alter Egos, 1 Truth: Black Keef on Identity, Rock Therapy & Releasing the “Residue” On today’s Episode 26 of Sculpt N Create, Trea Da Fit Artist sits down with Black Keef (Black Keith)— artist, songwriter, and mental health advocate— for a powerful conversation about music as therapy, creative identity, genre-bending, and breaking boxes. Keith explains why he created 3 separate alter egos to stay authentic while protecting each sound: Keef Sweatshirt (rap/hip-hop), Keefiyo (R&B/pop lover vibes), and Black Keef (rock... where he can finally release emotions he was taught to suppress). We get into mental health for men, how music becomes a replayable journal, why ageism in hip-hop needs to change, and how he’s building a bigger mission through Eclipse Music Technologies and Eclipse Distro (Black-owned distribution made to serve artists from the inside out). If you’re an artist, entertainer, or creative trying to evolve without losing yourself... tap in. 🔑 Key Takeaways ✔️You can’t heal what you never release, art can be the outlet. ✔️Multiple identities can protect your creativity without confusing your audience. ✔️Music is a journal you can replay, proof of where you were and how you grew. ✔️Genre is a toolbox, not a prison. Rock/rap/R&B all have lanes inside them. ✔️Age is not the limiter, authenticity is. Rap your truth, not your old persona. ✔️Diversify your skills so you don’t get taxed (knowledge = leverage). ✔️Structure supports mental health, even for creatives. 🎤 Bars From the Episode 🔥“Black Keith is the residue… the stuff that burned me.” 🔥“Music is a journal you can replay.” 🔥“When you hold it in, it snowballs… then it becomes an avalanche.” 🔥“Don’t push the circle to a box, if you want to make something, make it.” 🔥“If it’s not hurting nobody, enjoy your life.” 🔥“It’s not what you know, it’s who you know… and what you’re willing to learn.” 🕰️ Episode Chapters 00:10 Episode intro + who Black Keef is 01:25 Welcome + where to find Black Keef 02:29 The 3 identities: Keith Sweatshirt / Keefiyo / Black Keith 03:44 Why artists get boxed in (and how to protect your vibe) 04:57 How long he’s been creating + why it became serious 06:28 The XL Beats push + “proof in the pudding” mindset 10:42 Entering rock + first single “The Abyss” 12:24 Why rock is harder to engineer + vocal coaching 15:28 Rock with rap elements + letting the beat “tell you” 17:30 Starter playlist: I Don’t Care / Floating / The Abyss / Brain Freeze / Metagirl 18:54 Why non-rock listeners still connect (relatability + hip-hop elements) 23:18 Rock isn’t one thing (love songs, party songs, soft rock, metal, etc.) 27:30 Building the rock album + cohesion + “The Residue” meaning 34:31 Music as therapy + replayable journal you can learn from 38:15 Boxing as release + why music hits different 45:08 Life structure + managing 80+ employees + entrepreneurship 46:23 Eclipse Distro + artists-first mission 48:40 Ageism in hip-hop (and why it’s weird) 58:47 Diversifying skills + network = leverage (don’t get taxed) 1:05:04 Final message + biggest takeaway + Metagirl promo 🔗 Connect w/ Black Keef 🌐 Linktree: ⁠https://linktr.ee/KeefSweatshirt⁠ 📲 Social (all platforms): @keefsweatshirt 🎧 Streaming name: Black Keef 🔗 Connect w/ Trea Da Fit Artist 🚀 Ready to level up your fitness, creativity & performance? 📄 Get Your Fit Masterpiece Score: ⁠https://rebrand.ly/fmpscore⁠ 💪🏾 Coaching & Training: ⁠https://pocketsuite.io/book/nextworld... 🎨 Join the Fit Masterpiece Collabs Network (Get the 2 Week Experience): ⁠https://pocketsuite.io/book/nextworld... 🎧 More Episodes: ⁠https://gopod.io/p/ggpeaX⁠ 🎤 Be a Guest on the Podcast 👉🏾 Apply here: ⁠https://pocketsuite.io/form/dxOo #SculptNCreate #BlackKeef #BlackKeith #MusicAsTherapy #MentalHealthForMen #CreativeHealing #GenreBending #RockRap #IndieArtist #MusicIndustry #ArtistMindset #AlterEgo #Songwriting #EclipseDistro #MusicDistribution #CreativeFreedom #HipHopCulture #AgeismInHipHop #ArtistDevelopment #TreaDaFitArtist