The Making of Zone3 - The Triathlon Brand that Changed The Wetsuit Game скачать в хорошем качестве

The Making of Zone3 - The Triathlon Brand that Changed The Wetsuit Game

There’s only one way to win a triathlon: be the fastest. But there are lots of ways to lose one, and the margins can be tiny – sometimes heartbreakingly so. Zone3’s founder, James Lock was a World Champion driven by a relentless pursuit of speed, efficiency, and innovation. James saw opportunities for improvement, margins where time could be saved, efficiency gained, and performance maximized. He started out by creating wetsuits with radical new designs and materials. The Aspire Wetsuit was the first wetsuit made and was literally game-changing. Not just for James and his fellow pro athletes: it turned out everyone wanted a wetsuit that was easier and more comfortable to wear, and allowed them to get more from their sport at every level. Two decades later, those same products, evolved and optimized, remain industry leaders, setting the benchmark for performance swimwear.