AliveNow's Top 25 Experiences From 2025: AR, AI, MR & Gaming Highlights скачать в хорошем качестве

AliveNow's Top 25 Experiences From 2025: AR, AI, MR & Gaming Highlights

2025 was epic at AliveNow! 🚀 Dive into our Top 25 marketing campaigns driven by creative tech showcasing AR, Mixed Reality, Generative AI and gaming that powered brands across MENA, India, SE-Asia and markets. From voice-activated TikTok AR effects and ML-powered product scans and immersive hyper-casual games for brands such as Carlsberg, Oreo, Red Bull, Durex, Cadbury, Samsung & more - these builds represent the pinnacle of 2026-ready marketing tech. Perfect for brands seeking shareable, scalable digital experiences that drive engagement. 00:21 Carlsberg’s ultra-intuitive 3D goalkeeper game to beat your high score 00:49 To launch Selena Gomez’s signature cookie collaboration with Oreo users can scan her signature on special edition cookies using ML-powered tech to unlock her new song 01:24 Cosmote Greece’s Magenta Moments TikTok Branded AR Effect inspired by their TVC lets users control a character using shoulder gestures to collect magenta hearts 01:59 An interactive Snapchat AR lens for Centrepoint's Ramadan campaign that is both engaging and exciting, where users drag & drop Snapchat Bitmoji friends into festive categories 02:31 Infosys AI Baggage Tag Generator - Used on-ground - users got custom and personalised luggage tags based on their inputs, using generative AI 03:15 We created an interactive time capsule web experience for Jafza's 40th anniversary, with milestones, testimonials ans success stories 04:01 A decibel-based voice Tiktok branded AR effect for Luna Iced Coffee that amplified the main TVC, where users shouted the tagline to fill up a Luna can in AR 04:36 Users scanned QR codes across 10 zones to discover magical floating Easter eggs through this live WebAR treasure hunt for Riverland. 05:35 In this AR-powered experience users sumply scanned the QR code on Cadbury Miniatures' special Diwali boxes to unlock a crafted, narrative video that played seamlessly on the box 06:04 Our custom 360° Red Bull house party, Snapchat Lens, was a unique experience where users got to enter the virtual house & spot as many Red Bull items as they can! 06:42 A very witty and engaging game for Durex, deployed in the Philippines. Themed with retro 8-bit visuals, you need to protect an egg from a spaceship shooting missiles 07:40 Experience Oreo’s new Hazelnut and Dark Chocolate flavors by scanning the QR code on packs to enter a live AR game where you hunt floating Oreos in your environment. 08:18 We created an immersive 360° web-based, in-game for Samsung x LazMall where users followed a digital compass to uncover Samsung products 08:49 Tata Tea had front-page ads across popular regional newspapers, where users had to scan the QR code, point at the image, and watch the traditional festive puthandu plate come to life in AR 09:31 As part of the Topps' NBA Macau launch event we created the Topps Trivia Quiz—a rapid-fire experience testing fans' basketball knowledge. 09:59 We created the Freshness Frenzy game for Maersk, a quick, hyper-casual browser game where you race characters from farm to cold storage, dodging obstacles and collecting points along the way. 10:44 We built an immersive digital experience for Singapore’s Central Narcotics Bureau, with incredible visuals, smart storytelling, and a seamless backend! 11:36 Discover Oasis Water's GenAI-powered hydration persona activation, where users upload a photo to receive a unique watercolor-style AI-generated hydration persona. 11:59 An in-store game for Nayomi featuring stunning visuals and fun drag-and-drop gameplay that highlights product versatility while driving shopper engagement and dwell time. 12:11 A personalized web experience for Merendina Music’s collaboration with Moroccan artist Draganov to receive a customized greeting video. 12:49 a one-of-a-kind immersive experience where users could explore a stunning virtual replica of the BBC HQ 13:15 A dual experience for Fyers where users could create custom videos or/and take part in a personality quiz 13:52 A gamified, immersive web experience for Lunchbar pulled in over 205K+ activations 14:28 We helped Kraft transform in-store engagement with an immersive VR game, exclusively for the Meta Quest 3 - Kraft Kart Chase! 15:06 Valentine's Day with Platinum Love Bands as we created this GenAI WhatsApp chatbot, where couples selected traits, uploaded individual photos, and received a beautiful AI-generated video showing how their love evolves over the next 5, 10, and 15 years Watch the future of creative tech unfold and there's more to come! #alivenow #top25 #tech #armarketing #generativeai #gaming #mixedreality #middleeastmarketing #digitalmarketingagency #digitalinnovation #creativetech #marketing #webdevelopment