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Work with me: https://www.themrragency.com/ Ultimate Facebook & Instagram Ads Course (2026) This is a full, end-to-end breakdown of how Facebook and Instagram ads actually work in 2026. No tactics you’ll abandon in three months. Just the fundamentals, structure, and decision-making that make ads predictable instead of stressful. In this video, I walk through: How Meta ads really work and why most people misunderstand them The correct structure of an ad account and where decisions belong Choosing the right objectives and why this matters more than targeting Cold, warm, and broad audiences in 2026 Why creative is the biggest driver of performance The formats that consistently work and when to use each Writing effective, compliant ad copy without killing results Why scaling often breaks campaigns The Andromeda structure for running stable, scalable ads How to read performance properly (CPM, CTR, CPA, CPBC, CPQBC) When to pause, wait, or scale The common mistakes that quietly waste money over time This video blends clear explanation with real screen walkthroughs so you can see how everything fits together in practice. If you’re new to ads, watch this in order. If you already run ads, skip to the sections you need. Enjoy. Chapters 6:03 Foundations 17:08 Setup & Essentials 17:42 Create Meta Business Manager/Pages etc 23:12 The Importance of Tracking 25:59 Campaigns, Objective & Targeting 27:50 Campaign Objectives 28:42 Building an Ad 43:36 Targeting 48:50 Build Audiences (retargeting, lookalike) 57:27 Creative, Copy & Compliance 1:01 Creative Diversity Example 1:03:57 Advanced Execution 1:04:54 Andromeda System 1:11:09 Reading Performance 1:15:04 Metrics and Abbreviations