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So many women launch a business for freedom… and then end up doing everything: CEO, assistant, tech support, HR, bookkeeper, scheduler, and therapist to their own burnout. In this episode of Smart Women Talk, host Katana Abbott sits down with Jana Franklin, serial entrepreneur and Founder & CEO of CEO Concierge, a premium virtual assistant agency with a 75+ person international team based in the Philippines. Jana shares how she: Went from corporate fashion and multi-unit franchise owner (Jimmy John’s & Fantastic Sams) to leading a fully remote team Uses personality assessments to match entrepreneurs with the right VA and avoid bad fits -Identifies “front stage” vs. “backstage” work so you can stop doing tasks that drain your energy Helps clients reclaim whole days each week by delegating email, admin, hiring, licensing, and more Builds sustainable, scalable businesses with systems, values, and intentional leadership at the core You’ll learn: How to spot the signs you’ve hit your ceiling of complexity A simple, one-week exercise to figure out what you should stop doing Why delegating isn’t “a luxury”—it’s a survival strategy for your business and health What it really costs to hire a VA, and how to think about the ROI on your time Why SOPs (standard operating procedures) are the unsexy secret to freedom If you’re tired of living on the hamster wheel and want more time, health, and quality of life—without sacrificing income—this episode is your permission slip to stop doing it all alone. About Jana Franklin Jana Franklin is a serial entrepreneur and business operations strategist, best known as the Founder and CEO of CEO Concierge, a premium virtual assistant agency serving high-growth entrepreneurs. Formerly a multi-unit franchise owner, she built and sold several successful Jimmy John’s and Fantastic Sams locations before pivoting to remote operations. Today, she leads a 75+ person international team and mentors founders on building sustainable, scalable businesses rooted in systems, values, and intentional leadership. Connect with Jana Franklin: Website: https://www.ceoconcierge.com Join the Smart Women Community Get access to free resources, mentoring, and inspiration at: JoinSmartWomen.com #SmartWomenTalk #WomenInBusiness #WomenEntrepreneurs #RemoteTeams #VirtualAssistants #ScaleWithoutBurnout #Delegation #FemaleFounder #BusinessSystems #WorkLifeBalance 👍 If this episode resonates with you, please like, subscribe, and share it with another woman who’s trying to do it all herself.