EP 1384 Converting Brazilians to Specialty Coffee Drinkers - Isabela Raposeiras | Map It Forward скачать в хорошем качестве

EP 1384 Converting Brazilians to Specialty Coffee Drinkers - Isabela Raposeiras | Map It Forward

If you love what we do, become a premium YouTube Subscriber or join our Patreon: •   / mapitforward   •    / mapitforward   Check out our on-demand workshops here: https://mapitforward.coffee/workshops Consider joining one of our Mastermind Groups here: https://mapitforward.coffee/groupcoac... Join our mailing list: https://mapitforward.coffee/mailinglist •••••••••••••••••••••••••••••••• This is the 4th of a five-part series on The Daily Coffee Pro Podcast by Map It Forward with 25-year coffee industry veteran Isabela Raposeiras from Coffee Lab in Brazil. In this series, Lee and Isabela explore the lesser-discussed aspects of Brazil as a coffee-producing country. The 5 episodes in this series are: 1. Misconceptions About Brazil's Coffee Industry -    • EP 1381 Misconceptions About Brazil's Coff...   2. Brazil's Specialty Coffee Market -    • EP 1382 Brazil's Specialty Coffee Market -...   3. The Role Of Specialty Coffee In Brazil -    • EP 1383 The Role Of Specialty Coffee In Br...   4. Converting Brazilians to Specialty Coffee Drinkers -    • EP 1384 Converting Brazilians to Specialty...   5. The Sins of the Past for Brazilian Coffee -    • EP 1385 The Sins of the Past for Brazilian...   In this episode of the Daily Coffee Pro by Map It Forward, Lee and Isabela discuss the current state and future of the Brazilian coffee market. They explore topics like the health benefits of coffee, the need for increased investment in Brazil’s coffee industry, the challenges in converting Brazilian consumers to specialty coffee, and the impact of Brazil's taxing policies on coffee businesses. Isabela also shares her insights into how associations like the SCA can better support the industry and the critical need for coffee education. Additionally, the episode covers the importance of setting clear quality standards and the broader implications for the global coffee supply chain. Don't miss this insightful conversation that touches on everything from business strategy to the social impacts of coffee production. 00:00 Introduction and Overview of Brazilian Coffee 00:48 Map It Forward Japan Announcement 01:34 Understanding Brazil as a Coffee Origin 02:58 Challenges in the Brazilian Coffee Market 04:02 Taxation and Business Difficulties in Brazil 07:49 Cultural Shifts in Brazilian Coffee Consumption 11:44 The Role of Associations in Promoting Specialty Coffee 16:58 Debating Quality Standards in Coffee 30:00 Future of Coffee Production and Industry Challenges 35:12 Conclusion and Next Episode Preview Connect with Isabela Raposeiras and Coffee Lab here:   / isabela-raposeiras-coffee-lab     / coffeelab_br   •••••••••••••••••••••••••••••••• Please help us grow this podcast by making sure you subscribe (hit the notifications bell), like, comment, and share this podcast with anyone you think will benefit from this content. •••••••••••••••••••••••••••••••• 🎙 Check out the audio version of our podcast here: Apple Podcasts: https://apple.co/3LgSXio Spotify: https://spoti.fi/34ILPus Google Podcasts: https://bit.ly/34mzcVV •••••••••••••••••••••••••••••••• 📽 Watch more episodes of the podcast on YouTube: https://bit.ly/3ouyFYW •••••••••••••••••••••••••••••••• Connect with us: email support @ mapitforward.org Website https://mapitforward.coffee/contact Instagram:   / mapitforward.coffee   Mailing list: https://mapitforward.coffee/mailinglist