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Ready to go global? Purchase the full version of this course online at https://www.ebsi.ie/igyrf0 This is Lesson 2 of 42 in the free Youtube Based International Trade Specialist Programme by eBSI Export Academy — your pathway to mastering global trade. In this lesson, you'll learn: ✅ What international marketing is and why it matters ✅ The difference between domestic and global marketing strategies ✅ How to adapt your product, pricing, and promotion for international markets ✅ The role of market research and segmentation across borders These are essential skills for anyone in international business, trade, or export sales. 🔓 Want more than free videos? Enroll in the full International Trade Specialist Programme and get: 🏆 Certification upon completion 📚 Access to detailed learning materials and bonus content 💬 Supportive student forums and tutor guidance ✅ Online assessments to validate your skills 🎓 Learn more or enroll here: https://www.ebsi.ie/YT-ITSAFT Don’t forget to subscribe and watch the full playlist to complete the series! https://www.ebsi.ie/FREEITSLITE #InternationalMarketing #Exporting #TradeCourses #FreeOnlineCourse #eBSI #ExportAcademy #GlobalBusiness #InternationalTrade Like what I do? I am passionate about educating the world! Please consider buying me a coffee if you can´t buy a course or the full program... every cent I earn here is reinvested in new courses... education is the great equaliser and your support helps me to bring that mission to reality! I just have a vocation to share my knowledge and improve the lives of those I touch in my journey through life. Your donations help me make more and more of my content available to those who can´t afford to buy the full courses. Thanks for helping me in my mission! https://buymeacoffee.com/tomdotcom Who we are: I am CEO of Integrated Learning Solutions Ltd. and The electronic Business School of Ireland (eBSI) provide specialist International Trade and Trade Finance Training to individuals of all levels of expertise, SMEs to Large Corporates, Government agencies and International Trade Development Agencies around the world. We are a provider of ONLINE trade finance training for a number of multilateral development banks and work closely with some national committees of the International Chamber of Commerce. Visit our website at http://www.ebsi.ie for further details or email me at ts@ebsi.ie Key Deliverables: Are you a Trade Finance Practitioner? You will gain an internationally recognised certificate in Trade Finance that will assist you in preparation and recertification under the CDCS and CITF exams of the Institute of Financial Services. Are you an active Exporter? You can gain access to a structured learning program which will provide you not only with a broad range of knowledge and skills, but also the international network of alumni contacts with which to grow your business. Are you head of a Trade Finance Department? Get a custom solution to training your staff and/or clients with our team of highly experienced elearning developers and subject matter experts, or achieve economies of scale by enrolling a group onto our standard programs. Are you a Trade/Export Promotion Organisation? We can deliver a structured e-learning solution which is cost effective and provides a scaffolded approach to learning export operations with a particular relevance to the unique needs of SME's. Are you a Multinational or banking institution? We can provide the infrastructure and content to allow you to deploy a corporate in-house online academy for staff numbers from 100 to over 3000 users. Are you a Job-seeker? Our professional qualifications are tailored to meet the needs of industry - not academia so you will be sure that your training with us will be relevant and applicable to your future job. If you would like to know more contact our sales department at sales@ebsi.ie Links: eBusiness School of Ireland https://ebsi.ie World Trade Institute https://worldtradeinstitute.com eBSI Training Portal https://ebsi.learnupon.com Join us on X-Twitter https://x.com/ThomasSmithebsi Join us on Facebook / exportacademy Join us on Instagram / exportacademy Join us on Tiktok / thomas.smith.ils Join us on Pintrest / ebsi_export_academy Join us on BlueSky https://bsky.app/profile/exportacadem... Join us on @Threads https://www.threads.com/@exportacademy Join us on Mastodon https://mastodon.social/@ExportAcademy Help the people of Ukraine - https://www.ebsi.ie/pages/help-ukrain... Check out our Free Courses - https://www.ebsi.ie/collections/free-...