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Learn how to turn your audience into paying customers by creating a effective funnel that guides them through a value ladder. This strategy starts with a lead magnet that attracts potential customers and builds trust, eventually leading to a conversion. Attracting customers is the first step, but it's equally important to attract clients who are willing to pay for your products or services. By understanding how to create a value ladder, you can design a sales process that meets the needs of your audience and increases the chances of converting them into paying customers. This video will show you how to create a sales funnel that attracts customers and clients, and helps you achieve your business goals by providing value to your audience and building a relationship with them. By the end of this video, you will have a clear understanding of how to turn your audience into paying customers and start growing your business.