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Levi's jeans, once a Made In America giant that popularized the American men's fashion that we know and love today, is no longer the raw denim company it once was. From Levi's prioritizing cutting costs and closures to maximize profit, to letting their once longtime business partner the Cone Mills slowly fade into a tragic end, to a slap in the face by starting the LVC or Levi's Vintage Clothing label yet making almost NONE of the Levi's Vintage Clothing stuff is Made In America, all of these things show a fall from grace to the conglomerate that is Levi's. I think when they let the Cone Mills close, that is what did it for me. Now that the most famous selvedge denim maker in the world arguably is gone while Levi's continues to thrive by cutting costs and ignoring heritage, who knows what is going to happen to American Heritage Style and menswear, given that this has shaken up the entire raw denim world. SEVEN TITANS STORE: https://seven-titans.com/?ktk=Yk9Wc2d... Chapters: Intro - 0:00 The Truth Of The NEW Levi's Company - 0:25 When Levi's Was Started - 1:22 Levi's Cone Mills Exclusive Deal - 1:43 The Manufacturing Off-Shoring Era - 2:22 Levi's Shuts Down Their Last American Manufacturers - 2:53 The Truth About Levi's Vintage Clothing or LVC - 3:45 The End Of The Cone Mills - 4:24 What Levi's Company Is Today - 5:25 Brands That Are Reviving Raw Denim Passion - 7:12 Levi's Only Cares About Profit - 7:45 Outro - 8:52 📱Follow Me On Socials: TikTok: / byalejandrojomar Instagram: / byalejandrojomar 👔 Other Channels I Love: Drew Joiner @DrewJoiner Cee Are Dee @CeeAreDee The Iron Snail @TheIronSnail James Herlihy @JamesHerlihy Alejandro Jomar is a menswear expert who prides himself in his unique blend between Japanese Americana, heritage style men's fashion, and high streetwear to create the most unique men's outfits possible. And because of this, he also brings a different perspective to menswear that is unseen in the creator space, making Alejandro Jomar an entertaining and informative commentator. some links may be affiliate links #rawdenim #denim #selvedge #levis #menswear #mensfashion #shorts #fashion #style