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Mom guilt is real for every working mom in India. Snigdha (Agarwal) Phadke turned her mealtime struggles into Li'l Sprouts a clean label baby food startup solving picky eating for new parents. In this mompreneur story, Snigdha shares: ✅ Her journey from agency life to baby food startup founder ✅ How working mothers can overcome mom guilt ✅ Why first 1000 days nutrition matters ✅ Picky eater solutions using baby led weaning ✅ Building a clean label baby food brand with no preservatives ✅ Marketing tips for D2C founders Whether you're a working mom, aspiring mompreneur, or new parent dealing with mealtime struggle, this episode is for you. --------------- Disclaimer: This video is intended solely for educational purposes and opinions shared by the guest are his/her personal views. We do not intent to defame or harm any person/ brand/ product/ country/ profession mentioned in the video. Our goal is to provide information to help audience make informed choices. The media used in this video are solely for informational purposes and belongs to their respective owners. --------------- 🛒 Try Li'l Sprouts: https://thelilsprouts.in 🎁 Use code "SWA5" for special discount --------------- 🔗 Connect with Snigdha: LinkedIn: / snigdhaphadke Instagram: / thelilsprouts 🔗 Connect with Anand: LinkedIn: / anandshah Instagram: / growth.anand 🎧 Stream Social With Anand episodes on Spotify: https://open.spotify.com/show/1KVF7VD... 🎧 Stream Social With Anand episodes on Apple Podcast: https://podcasts.apple.com/us/podcast... --------------- ⏱️ Timestamps: 0:00 - Intro: What is a Mompreneur? 2:22 - Snigdha's journey before motherhood 4:00 - Transition from Tier 1 to Tier 2 City 8:02 - Did she always want to start a business? 11:16 - From managing brands to building her own 13:00 - How motherhood changed her 15:28 - Gender bias & societal expectations on mothers 18:05 - Support a mompreneur needs 21:00 - Are dads stepping up? 22:39 - The origin story of Li'l Sprouts 26:23 - Are Indian parents ready for clean label baby food? 30:30 - First 1000 days of nutrition explained 32:53 - What is picky eating & how to solve it 39:40 - How Li'l Sprouts purees are preservative-free 41:16 - Who's buying: Working moms or housewives? 44:05 - Differentiating in a competitive market 45:45 - Baby nutrition market opportunity in India 49:00 - 3 marketing tips for founders 51:00 - Brand building vs performance marketing 54:47 - Funding plans & profitability 55:50 - Understanding parent psychology 57:13 - Future plans for Li'l Sprouts 59:37 - Advice for working moms & aspiring entrepreneurs --------------- #mompreneur #workingmom #babyfood #startupindia #momguilt #pickyeater #cleanlabel #babypuree #womenentrepreneurs #babynutrition #socialwithanand #firsttimefounder #indianstartup #entrepreneurlife