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Originality & AI.

Originality is harder than it looks. AI’s just making that more obvious. At Evolve Brighton, Paul nailed it: “If ChatGPT can come up with it, it’s probably something that’s happened before. That’s not a great idea. That’s a filter.” He wasn’t anti-AI. But he was clear: If you work in creativity, your job now is to be more human. More surprising. More difficult to copy. And if you’re not… there’s a tool waiting to replace you. ...............   / wearetilt     / wearetilt     / wearetilt     / we_are_tilt   https://wearetilt.com/tilt-talks/