How Hitachi Used Machine Learning to Innovate Customer Segmentation скачать в хорошем качестве

How Hitachi Used Machine Learning to Innovate Customer Segmentation

What happens when a 100-year-old legacy company like Hitachi Vantara uses machine learning to rethink customer segmentation? In this interview, Irit Eizips sat down with Nandini Nag, Global Strategy Lead at Hitachi Vantara, to explore how her team built an AI-powered segmentation model that helped sales teams increase productivity by up to 20%, shift conversations from hardware to outcomes, and accelerate the company's SaaS transformation—without risking customer trust. 𝐇𝐈𝐆𝐇𝐋𝐈𝐆𝐇𝐓𝐒 90% of accounts weren’t ready for SaaS—but 1% were gold ML-driven insights led to 10–20% boost in rep productivity Real-world application of the Delphi method in SaaS How customer data outside CRM fueled smarter strategy 👍 Like, share, and subscribe for expert insights! 👉🏻 Whenever you’re ready...If you're an 𝘦𝘹𝘱𝘦𝘳𝘪𝘦𝘯𝘤𝘦𝘥 𝘦𝘹𝘦𝘤𝘶𝘵𝘪𝘷𝘦 𝘣𝘶𝘪𝘭𝘥𝘪𝘯𝘨 𝘢 𝘊𝘚𝘔 𝘱𝘳𝘢𝘤𝘵𝘪𝘤𝘦 𝘧𝘰𝘳 𝘵𝘩𝘦 𝘧𝘪𝘳𝘴𝘵 𝘵𝘪𝘮𝘦, there are three powerful ways I can help you fast-track success while avoiding common pitfalls: 1️⃣ 𝙎𝙩𝙚𝙖𝙡 𝙈𝙮 𝘾𝙪𝙨𝙩𝙤𝙢𝙚𝙧 𝙎𝙪𝙘𝙘𝙚𝙨𝙨 𝙆𝙋𝙄 𝘾𝙝𝙚𝙖𝙩𝙨𝙝𝙚𝙚𝙩 Tracking the right KPIs is the key to driving your CSM team to higher performance. Get my Customer Success KPI Cheatsheet and learn how to focus on the metrics that actually move the needle—so you can scale smarter and accelerate revenue growth. Click here to download the workbook: 🔗 https://unlock.thecustomermethod.com/... 2️⃣ 𝙅𝙤𝙞𝙣 11,000+ 𝘽2𝘽 𝙀𝙭𝙚𝙘𝙪𝙩𝙞𝙫𝙚𝙨 𝙖𝙣𝙙 𝙇𝙚𝙖𝙙𝙚𝙧𝙨 Every week, I share strategic insights and practical tools to help you hit your quarterly goals faster while scaling your CS operations efficiently. Don’t navigate this alone - tap into a thriving community of leaders who are optimizing their CS strategies and driving serious impact. Click here to join: 🔗 https://unlock.thecustomermethod.com/... 3️⃣ 𝘽𝙪𝙞𝙡𝙙𝙞𝙣𝙜 𝙤𝙧 𝙇𝙚𝙖𝙙𝙞𝙣𝙜 𝙖 𝘾𝙎𝙈 𝙏𝙚𝙖𝙢 𝙛𝙤𝙧 𝙩𝙝𝙚 𝙁𝙞𝙧𝙨𝙩 𝙏𝙞𝙢𝙚? Building and running a customer success practice for the first time doesn’t have to feel like an uphill battle. With the right frameworks, you can achieve results faster than you think. I help experienced executives confidently build a proactive, high-performing CS team—without the guesswork and costly missteps of figuring it out alone. Click here to learn more: 🔗 https://unlock.thecustomermethod.com/... 𝐀𝐁𝐎𝐔𝐓 𝐎𝐔𝐑 𝐆𝐔𝐄𝐒𝐓 Today’s speaker is a numbers-and-strategy powerhouse—an accountant turned global tech strategist who’s worked across six countries. With MBAs from both Manchester and Wharton, plus Chartered Accountant creds from India, she’s fluent in finance and future-thinking. Off the clock, she’s into podcasts, yoga, and a well-paired glass of wine. Please welcome, Nandini Nag! 🔗 You may connect with Nandini via LinkedIn:   / nandininag   𝐔𝐒𝐄𝐅𝐔𝐋 𝐋𝐈𝐍𝐊𝐒 📑 Read: How to Develop a Customer Success Strategy https://csmpractice.com/develop-custo... 🎥 Watch: AI Hacks for Customer Success    • Customer Success Meets AI - How to Elevate...   ⏬ Download: How to Use Data to Increase Free Trial Conversion https://csmpractice.com/free-trial-co... 𝐓𝐈𝐌𝐄 𝐒𝐓𝐀𝐌𝐏𝐒 00:00 Intro 01:29 Why Use Machine Learning 04:23 Customer Data Approach 06:07 Targeting Specific Use Cases 07:48 Delphi Method for Predictability 10:23 Impact on Sales 13:21 Productivity Improvements 14:33 Future Applications of the Model 17:15 Future of the Strategy #CustomerSegmentation #SaaSStrategy #CustomerSuccess #MachineLearning