The Art of Conversation: Driving Organizational Change Effectively || Coach Wayne Brown's скачать в хорошем качестве

The Art of Conversation: Driving Organizational Change Effectively || Coach Wayne Brown's

The Art of Conversation: Driving Organizational Change Effectively || Coach Wayne Brown's -------------------------------------------------------------------------------- Website : coaching4companies.com In this video, we explore how leaders and change agents can use conversation to create meaningful connections, overcome resistance, and guide their teams through change effectively. Change doesn’t fail because people are resistant, it fails because leaders often misunderstand what team members truly need in moments of uncertainty. In this episode of The ET Project, Wayne Brown speaks with Jeffrey Wetherhold, an organizational change specialist who blends decades of experience with evidence-based methods like Motivational Interviewing to help leaders create real, lasting change. Jeff breaks down why traditional “top-down” change often falls short, how organizations overlook intrinsic motivation, and why meaningful change requires more listening, more transparency, and more focus on human behaviour not just process. He explains how leaders can hold better conversations, uncover genuine concerns, and build psychological safety so employees feel heard rather than pushed. The episode also dives into the barriers that keep teams from moving forward, what most leaders miss when planning change, and two practical tools anyone can use to start high-impact conversations right away. If you want to improve how you guide your people, reduce resistance, and build momentum during change, this conversation offers actionable insights grounded in real research and decades of practice. A must-watch for executives, team leads, and organizations trying to build a more adaptive culture. 0:00 - Introduction 3:03 - Why Change Initiatives Fail 13:18 - Connecting Motivation and Change Management 23:25 - Two MI Skills Leaders Can Use Right Now 35:05 - Deep Canvassing Explained What You’ll Learn in This Video: Why conversation is the cornerstone of successful organizational change How to communicate change in a way that is clear, compelling, and relatable Techniques to actively listen, ask powerful questions, and foster collaboration Strategies to address resistance and turn challenges into opportunities for growth Tips to engage employees at every level, building alignment and ownership 📷 Follow Facebook facebook.com/thecoachwayne Instagram instagram.com/thecoachwayne TikTok tiktok.com/@waynebcoach LinkedIn linkedin.com/company/coaching4companies #OrganizationalChange #LeadershipDevelopment #MotivationalInterviewing #ChangeLeadership #ExecutiveCoaching #TeamEngagement #LeadershipMindset #WorkplaceCulture #PsychologicalSafety #ChangeManagement #FutureReadyLeaders #TheETProject #ProfessionalGrowth #HumanCenteredLeadership #leadwithpurpose ..................................................................................................................................................... SUBACRIBE NOW