Why Journalists Are Leaving Big Media | WORK Conversations скачать в хорошем качестве

Why Journalists Are Leaving Big Media | WORK Conversations

In this episode of WORK Conversations, Erika sits down with Emily Kirkpatrick, former New York Post reporter and creator of the Substack I Heart Mess, to unpack what’s happening inside media right now. They talk about the collapse of SEO driven traffic, shrinking discoverability, and why more journalists are leaving big institutions to build independent businesses. The conversation covers Substack, audience ownership, influencer economics, and how creators are navigating a chaotic, shifting media ecosystem. A candid look at where media is headed and who is surviving the change. Timestamps: 00:00 – What’s Happening In Media 01:31 – Why Search Is No Longer Reliable 01:58 – AI In Media 03:24 – Power Shifts Inside Media Companies 05:18 – Why Creators Are Leaving Big Media 06:10 – Meet Emily Kirkpatrick 08:19 – Going Viral and HR Fallout 11:10 – Why Twitter Stopped Working 11:28 – Building A Business On Substack 12:49 – Celebrity Fashion And Rage Bait 16:04 – How Celebrity Fashion Actually Works 17:09 – The Substack Community 18:43 – Authenticity and Creative Freedom 19:38 – Where Media Is Headed Next Follow WORK here: Substack: https://erikaayersbadan.substack.com/ Instagram:   / workwitherika   TikTok:   / workwitherika   Follow Erika here: Instagram:   / erika   TikTok:   / erika_   LinkedIn:   / erikanardini   Twitter:   / erika_   Follow Work Like A Girl here: Instagram:   / worklikeagirl   Slack Channel: https://join.slack.com/t/worklikeagir...