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What Are Tokens in Ai? Why Business Owners Need to Understand This NOW If you’re using Ai in your business — especially for things like support agents, automation, or internal tools — then understanding tokens is crucial. In this video, we break down: What are tokens in generative AI (in simple terms) Why words, punctuation, and emojis all count differently How token usage affects AI speed, accuracy, and cost The business case: How small token inefficiencies can become massive expenses at scale Why prompt engineering helps reduce hallucinations and increase performance The relationship between tokens, chunking, and vector databases in RAG systems Whether you’re building custom GPTs, support bots, or just want to use AI more effectively — this video gives you a clear foundation to avoid hidden costs and optimize results. In future videos we’ll also cover: • Why better AI models cost more per token • When to choose a cheaper vs. premium model • How to keep prompts lean and high-impact • Chunking strategies for long documents So subscribe to check them out AI isn’t just smart — it’s sensitive to size, cost, and structure. Know how it works so you can scale it profitably. #entrepreneurship