The Best Small Businesses to Target Right Now | Office Hours With Mike Cooch скачать в хорошем качестве

The Best Small Businesses to Target Right Now | Office Hours With Mike Cooch

In this Office Hours, Mike Cooch breaks down why blue-collar, hands-on businesses are your smartest target in the age of AI—and why knowledge-based industries are about to get disrupted hard. He walks through real client scenarios, explains how to structure your HighLevel offers for maximum retention, and shares his philosophy on building a business with thousands of small clients instead of a handful of high-maintenance ones. 00:00 - Welcome to Office Hours 07:10 - Reframing your marketing investment mindset 14:06 - Breaking down ad performance step by step 20:09 - Landing pages vs instant forms for lead generation 26:52 - Best practices for setting up HighLevel snapshots 29:01 - Using R6 frameworks across different industries 32:18 - Copying workflows between sub-accounts 33:41 - Strategies for selling new services to existing clients 35:48 - Client retention challenges and qualifying opportunities 42:19 - The complexity of marketing wealth management firms 44:20 - Why operational businesses convert faster than consultative ones 47:41 - Volume vs value: choosing your business model 50:34 - The dangers of relying on high-ticket clients 52:26 - Micro-services as foot-in-the-door offers 55:12 - HIPAA requirements for medical clients 55:30 - Why hands-on skills will outlast AI disruption 58:49 - How AI adds labor capacity to small businesses 1:02:41 - The coming transformation of white-collar industries 1:05:20 - Final thoughts WHAT IS OFFICE HOURS? Office Hours are free calls for early-stage entrepreneurs—held weekly—with no agenda other than trying to help you with any questions you have about starting or growing your business! Click here to join our free community of thousands of entrepreneurs and register for future Office Hours calls: https://labspecial.com/office-hours WHO IS MIKE COOCH? Mike Cooch has founded successful, seven-figure businesses in technology services, agency services, publishing, and e-commerce (and flopped on a variety of attempts as well…keepin’ it real!). His businesses have been named to the INC Magazine List of Fastest-Growing Companies three years in a row and were also nominated as the Best Places to Work in their respective cities. He has an MBA from Babson College (the #1 ranked entrepreneurship school in the world 25+ years running—go Beavers!), where he has been a regular guest lecturer on the topic of ‘Managing a Rapidly Growing Business’ and a BS in Finance from Colorado State University. He has three children, is an avid skier, hiker and traveler, and is loving life in his adopted hometown of San Diego. His mission is to help other entrepreneurs build businesses that give them more freedom, more money, and more impact. RESOURCES 🟢 To learn more about his thoughts on HighLevel—what Mike believes is the #1 tool for Digital Agencies to use to deliver scalable, profitable services—and get a FREE TRIAL to the software, visit: https://servicesthatscale.com/highlevel 🟢 To learn more about Mike's HUGE HighLevel bonus package, visit https://servicesthatscale.com/highlev... 🟢 To get more information on how to start a digital marketing agency using the Services That Scale strategies, visit https://servicesthatscale.com/start 🟢 To learn the 14 automated, high-margin digital marketing agency services that Mike likes best, visit https://servicesthatscale.com/14services 🟢 To register for FREE Q&A calls with Mike Cooch, join our community at https://labspecial.com/office-hours 🟢 Get FREE access to Mike's course on the 7 key strategies he's used to start and scale Agencies to multiple seven figures in revenue at https://servicesthatscale.com/growfaster STAY IN TOUCH! 🙌 Subscribe to my YouTube Channel! Facebook:   / getlvrg   Twitter:   / mcooch   Instagram:   / mike_cooch   LinkedIn:   / mikecooch   Visit https://servicesthatscale.com for strategies to scale your digital marketing agency, freelance, or consulting business quickly and profitably. Visit https://lvrg.com to discover growth strategies for online lifestyle entrepreneurs who want more freedom, more money, and more impact.