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What is Brand Equity Strategy? 3 года назад


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What is Brand Equity Strategy?

This video details brand equity strategy and how it fits into a firm's overall marketing strategy. After viewing this video, you will have a basic understanding of brand strategy and common branding tactics. This video is helpful for anyone attempting to understand branding and the basics of brand equity strategy, including marketing undergraduate students, undergraduate business students, marketing graduate students, high school students studying business, or someone looking to start their own business. If you like this video, be sure to check out our other strategy videos, hit like, and subscribe!

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