Marketing Macro Environment : The Cultural Environment скачать в хорошем качестве

Marketing Macro Environment : The Cultural Environment

Marketing Macro Environment : The Cultural Environment : The cultural environment consists of preferences and behaviors. The environment shows trends toward new technology-enabled communication, a lessening trust of institutions, increasing patriotism, greater appreciation for nature, a changing spiritualism, and the search for more meaningful and enduring values. --- RESOURCES -- ► Business Dictionary & Business Plan: https://payhip.com/KeepUpUniversal Buy me a Coffee to Support my Next Video https://www.buymeacoffee.com/keepupedu Marketing Macro Environment : The Cultural Environment: Video Essentials ● The cultural environment consists of institutions and other forces that affect a society’s basic values, perceptions, preferences and behaviors. ● Through advertising and creating culture, marketers can change secondary values but they can never change core values. ● Most of the times, people grow up in a particular society and it shapes their beliefs and values. Therefore, marketers look at the following characteristics that can affect decision making. Mentioned Videos: The Demographic environment:    • Marketing Macro Environment : The Demograp...   The Economic Environment:    • Marketing Macro Environment : The Economic...   The Natural Environment:    • Marketing Macro Environment : The Natural ...   The technological environment:    • Marketing Macro Environment : The Technolo...   The political environment:    • Marketing Macro Environment : The Politica...   The Macro Environment:    • The Marketing Macro Environment - The Mark...   The Micro Environment:    • The Marketing Micro Environment - The Mark...   Analyzing Marketing Environment:    • Analyzing Marketing Environment - Principl...   More Marketing Videos:    • Marketing Fundamentals – Complete Guide (P...   More Corporate Communication Videos:    • Corporate Communication - By Joep Cornelissen   -- SUBSCRIBE -- https://www.youtube.com/@KeepUpEducat... Free Course on Principles of Marketing [English] Reference Book: Principles of Marketing by Kotler and Armstrong, 16th Global Edition ( This is about: marketing the cultural environment, the cultural environment explained, the marketing macro environment ) #principlesofmarketing #philipkotler #marketing #marketingenvironment #macroenvironment #culturalenvironment