Beyond Comfort Zone: Personal Growth and Brand Authority with Ty Schmidt скачать в хорошем качестве

Beyond Comfort Zone: Personal Growth and Brand Authority with Ty Schmidt

In this episode of Mick Unplugged, Mick Hunt sits down with branding guru Ty Schmidt to discuss the crucial role of storytelling in brand development and leadership. Ty, the founder of LittleBigMedia, explains why "psychology and branding go hand in hand" and offers actionable advice for entrepreneurs and leaders. She shares her "HSA" framework (Hook, Story, Action) for crafting impactful social media content, and emphasizes that "people follow people, not companies" – a vital lesson for C-suite executives looking to build their personal brand. Ty also unpacks her journey from journalism to entrepreneurship, highlighting the lessons learned through every step, including her unique perspective on roller coasters and life’s ups and downs. Chapters: 01:15 – Ty's Journey: Storytelling and Branding 03:48 – Ty's "Because" and Personal Evolution 08:00 – Childhood Lessons and Helping Others 10:58 – Psychology's Role in Branding 13:37 – The Genesis of LittleBigMedia 17:24 – Friends, Social Media, and Imposter Syndrome 20:46 – Common Branding Mistakes and the Fix 23:48 – The Power of Testimonials and Trust 25:20 – Leadership Branding for C-Suite Executives 28:13 – Where to Find Ty Schmidt 31:13 – Rapid Fire: Biggest Success, Dream Collaboration, Essential Tool 33:04 – Roller Coasters and Facing Fear 34:02 – One Word to Define Ty Schmidt Takeaways: Storytelling as Branding: Effective branding is fundamentally about authentic storytelling, not just advertising, creating a deeper connection with your audience. Serve Before You Sell: Prioritizing service and providing genuine value to your audience builds trust and natural sales flow from that authentic connection. Leadership Branding: For C-suite and business leaders, personal branding is essential because people follow people, not just companies, demanding authenticity and vulnerability. Sound Bites: "Storytelling is at the soul of branding to me and that's really how, you know, it goes way back with the journalism, you know, the journalism interest." "You're making it too much about you. A lot of people make it too much about them and their pain and their story." "The most important thing they can do is just start and not be afraid to mess it up and not be afraid to fail and not be afraid to really just be themselves because people will sniff out the not themselves real quick these days." #MickUnplugged #Leadership #Podcast #TySchmidt #branding #branddevelopment #storytelling #socialmedia #entrepreneurship #leadership #personaldevelopment #psychologyofbranding #contentcreation #socialmediamarketing 🔥 Ready to Unleash Your Inner Game-Changer? 🔥 Mick Hunt’s brand-new book, How to Be a Good Leader When You’ve Never Had One: The Blueprint for Modern Leadership, is here to light a fire under your ambition and arm you with the real-talk strategies that only Mick delivers. 👉 Grab your copy now and level up your life Amazon: https://a.co/d/2wwLDE8 Barnes & Noble: https://www.barnesandnoble.com/w/how-... Books a Million: https://www.booksamillion.com/p/How-B... Connect & Discover Ty: Instagram: https://www.instagram.com/littlebigme... LinkedIn:   / ty-schmidt   Facebook: https://www.facebook.com/ty.schmidt.9... TikTok:   / tyschmidtty   Book: Triumphs of Transformation https://a.co/d/7GomyWl Podcast: Quick Before You Forget https://www.adorenetwork.com/show/qui... FOLLOW MICK ON: Instagram:   / mickunplugged   Facebook:   / mickunplugged   YouTube:    / @mickunplugged   Linkedin:   / mickhunt   Website: https://www.mickhuntofficial.com Apple: https://podcasts.apple.com/us/podcast... Spotify: https://open.spotify.com/show/2cUp7JR...