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Take Your Time

TAKE YOUR TIME (Italy 2009), directed by pai dusi Social campaign video presented at the World Breastfeeding Week 2009 in Italy. Cameo by Ibu Robin Lim, Alexander Langer Prize for Peace, 2006. In collaboration with the Farmacia Pozzi of Bassano del Grappa (Code Compliant Pharmacy) and the Azienda Sanitaria III of Bassano del Grappa. Breastfeeding is a time of bonding, the fundamental moments for nurturing a human connection. This precious time and intimate space seems to be disappearing in the rush of our chaotic cities and frenetic lives -- mothers, opting instead for the less time-consuming (though more expensive and less healthy!) artificial formulas. From the young manager and to migrant worker, mothers are up against a cultural climate that often indices them to think about formula as synonymous with speediness, efficiency, the possibility of early weaning to be able to quickly return to the rhythms of work (where women can truly be productive): in short, modernity! Breast milk breeds life: if we give mothers the time and space (in fact, not only physical) to breastfeed their babies for the necessary extended period of infancy, perhaps our cities might start becoming a bit more human. In this era of extreme commoditization of the female body, she has been reduced to a mere marketing tool in a culture of seductive consumerism. In all of this 'hurry, run faster, buy more,' the body of a mother as breast feeder seems almost left behind in our haste. It is the true body of a woman as life-giver, nurturer, sustainer of life that is validated in that sacred time and space of breastfeeding. Let's all take our time ..... "Building World Peace - One Baby At a Time", Ibu Robin Lim directed by Pai Dusi produced by Chiara Pozzi Perteghella collaboration: Annalisa Salomon info: paidusi@gmail.com video: youtube.com / paidusi web: paidusi.wordpress.com Take your Time (Italia 2009), regia pai dusi Campagna di promozione sociale inserita all'interno della Settimana Internazionale dell'Allattamento Materno 2009 (iniziativa no profit). Con Robin Lim, premio Alexander Langer per la Pace 2006. In collaborazione con Farmacia Pozzi di Bassano d. Gr. (Farmacia Amica dell'Allattamento), Azienda Sanitaria 3 di Bassano d. Grappa "Building World Peace - One Baby At a Time", Ibu Robin Lim regia: Pai Dusi produzione: Chiara Pozzi Perteghella in collaborazione con Annalisa Salomon info: paidusi@gmail.com video:    / paidusi   web: paidusi.wordpress.com