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Customer Personas

Learn more about this template: https://praxie.com/personas-online-to... A Customer Persona is a marketing tool used to project and illustrate, in graphic form, an individual’s lifestyle habits, preferences, motivations, demographic background, and other key personality traits that are based on customer research and are intended to represent a broader customer segment of great importance to the company. They are used to deepen companies’ understanding of their buyers, and determine how marketing strategies are developed. Get your free trial: https://praxie.com Praxie’s online business processes & best practices get teams instantly focused and collaborating faster. Interactive tools, templates & apps from industry experts, book authors, and consultants connect plans, processes, people, projects, and dashboards for breakthroughs in strategy, innovation, change management, human resources, project management, operations, software development, and more.