Analytics for Product Managers Masterclass | Metrics - KPIs - Events - Mixpanel | HelloPM скачать в хорошем качестве

Analytics for Product Managers Masterclass | Metrics - KPIs - Events - Mixpanel | HelloPM

Learn about the fundamentals of product analytics for product managers. Get all the resources (deck, important links, notes, cases) from here: https://ankits.gumroad.com/l/nruvc Join The Practical Product Management Bootcamp Here: https://hellopm.co/?src=anyt HelloPM Reviews: https://hellopm.co/testimonials-reviews/ Ankit's LinkedIn profile:   / ankythshukla   Timestamps: 00:00 Introduction and Session Overview 01:19 Agenda and Initial Setup 02:21 What are Product Analytics 04:47 Ankit's Background and Experience 07:55 Importance of Action and Reflection 10:12 Defining Product Analytics 23:05 Metrics and KPIs 28:21 Popular Metrics Explained 01:00:29 Break Time 01:00:44 Post-Break Session Resumption 01:02:06 Product-Specific Metrics 01:03:49 Choosing the Right Metrics 01:08:29 The Impact of Marketing on App Metrics 01:09:12 Understanding Product Awareness and Adoption 01:10:11 Exploring Referral Mechanisms 01:13:44 Diagnosing Referral Failures 01:17:30 Creating and Measuring Metric Trees 01:20:10 Success Metrics for YouTube Sidebar 01:22:09 WhatsApp Status Feature Analysis 01:35:21 Event-Based Tracking Fundamentals 01:55:47 Using Mixpanel for Analytics 02:03:27 HelloPM Program Overview and Conclusion