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Lead Automation with Power Automate: Seamlessly Integrate Website Leads into Dynamics 365 CRM Are you struggling to capture website leads and track them immediately in your CRM? Learn the simple, secure, and low-code solution using Microsoft Power Automate! In this live demo, Rob Hess, CTO of Beringer Technology Group, walks you through the challenging process of CRM integration and provides a powerful, platform-agnostic solution. Discover how to use a custom Power Automate flow to expose an API endpoint, allowing any website vendor to submit leads directly to your Dynamics 365 environment without needing complex, custom code or direct access to your Dynamics API. Why Use Power Automate for Lead Management? Platform Agnostic: The custom API endpoint accepts any JSON data shape from any website platform [00:01:44]. Enhanced Security: Maintain control over Dataverse security and manage credentials centrally within the flow [00:02:04]. Add Business Logic: Easily incorporate complex business rules like ownership assignment and lead scoring within the flow [00:01:58]. Full Auditing: All actions are captured in the flow's history for easy troubleshooting and auditing [00:02:09]. Low Code / No Code: Flows are easy to build and maintain, reducing reliance on website development vendors [00:02:15]. This is a must-watch for CRM Administrators, Sales Operations Managers, and IT Professionals looking to implement a robust and reliable lead automation strategy in the Microsoft Power Platform. Key Timestamps: 0:00:29 - The common challenge of integrating websites with CRM systems 0:01:26 - The Power Automate solution: Creating a custom API endpoint 0:01:44 - Key benefits of this API approach over direct CRM integration 0:02:20 - Live demo starts: Walking through the Power Automate flow steps 0:02:47 - Testing the website lead form submission 0:02:57 - Reviewing the flow's successful run and audit history Connect with Beringer Technology Group: www.beringer.net / beringer-technology-group If you found this demonstration helpful, please like, subscribe, and leave a comment! #PowerAutomate #LeadAutomation #Dynamics365 #CRMIntegration #PowerPlatform #WebsiteLeads #CTOInsights #LowCode #MicrosoftCRM