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Hiring the right people and providing great training are only the beginning. To build a truly successful workforce, your employees must connect with your company’s mission, values, and brand. In this episode, we're joined by Alyssa Gelbard, founder and CEO of Point Road Group, an executive and employee branding firm that helps companies drive business growth through their people. Alyssa shares actionable strategies to turn your team into effective brand ambassadors, boosting both internal culture and external brand perception. 🎙️ Hosted by Mike and Kevin, this conversation dives into: *Why branding isn’t just for marketing teams *How employee branding impacts business success *Practical ways to enhance workforce engagement *The secrets to building brand-aligned teams If you want to elevate your company’s brand from the inside out, this episode is a must-watch! 🔔 Don't forget to LIKE, COMMENT, and SUBSCRIBE for more leadership, branding, and business growth insights. MORE TIPS LIKE THIS ON YOUTUBE ************************************************************** 🔴 Subscribe: http://bit.ly/40P3sR2 🏗️ Moore on Manufacturing Playlist: https://bit.ly/411P1sg MORE MANUFACTURING ACCOUNTING TOPICS LIKE THIS ONE ************************************************************** 🏥 James Moore Manufacturing CPAs and Advisors: https://www.jmco.com/industries/manuf... 👩⚕️ Manufacturing Accounting Articles on JMCO.com: https://www.jmco.com/articles/manufac... SOCIALIZE WITH US! *************************************************************** 📹 YouTube: / @jamesmooreandco 💼 LinkedIn: / james-moore-and-co 🖒 Facebook: / jamesmooreandco 🐦 Twitter: / jamesmooreandco