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Discover why "Profitable Businesses Don’t Need Funding" and how building a sustainable, revenue-driven business model is the ultimate key to success! In this episode of the Business Growth Show, host Athin Cassiotis sits down with Shaun Clark, cofounder of HighLevel, to reveal why funding might not be the answer for entrepreneurs and how to create a profitable business from day one. Shaun shares invaluable insights on leveraging tools, automation, and AI to scale your business, why focusing on profitability puts you in control, and the lessons he learned from failures along the way. Whether you're a startup founder or seasoned entrepreneur, this episode is packed with actionable advice to help you grow without giving up control. Tune in to learn how to create wealth and freedom through smart business strategies! #aiinbusiness #marketingtools #aiautomation #saassolutions #businessgrowth Key Moments in the Episode 01:23 - Shaun Clark’s introduction on being a serial entrepreneur and software engineer by trade. He founded High Level about seven years ago with his co-founder Varun. Before that he ran a SaaS company that helped around 1,000 small businesses recover overdue revenue. Through that experience he discovered a common challenge among small business owners, they all wanted more customers. This insight led to the creation of High Level to help businesses grow through technology. However early on they realised that while customers liked the product, many small business owners lacked the time to adopt and use new tools effectively. The turning point came when their third co-founder Robin joined, introducing the idea that marketing agencies or consultants could act as intermediaries, being experts who implement these tools for businesses. This became the foundation of High Level’s success: rather than expecting business owners to become marketers, the platform empowers agencies and experts to deliver results on their behalf. 04:05 - How High Level Started 07:15 - Speed of Implementation 08:56 - Platform Features Overview 11:28 - Strategy and Execution Insights 13:07 - Simplifying with No APIs 15:22 - Role of AI in Business 21:24 - Upcoming Events 23:20 - International Expansion Strategies 27:20 - Investment Opportunities = 29:30 - Importance of Profitability in Business 30:30 - Funding Challenges for Entrepreneurs 32:13 - One key piece of advice: “As an entrepreneur, just realise that it's sort of a continual bunch of failures until someday you fail into success.” Website: https://www.gohighlevel.com/?fp_ref=a... YouTube: / @gohighlevel ✔️ Listen and Follow on Spotify:https://open.spotify.com/show/4ObQdyS... ✔️ Listen and Follow on Apple Podcasts: https://podcasts.apple.com/ph/podcast... Follow Athin Cassiotis on Social Media: ► Connect on LinkedIn: / athincassiotis ► Like on Facebook: / athincassiotis ► Connect on Facebook: / athincassiotis1 ► Follow on Instagram: / athincassiotis ► Follow on Twitter: / athincassiotis ► Follow on Tiktok: / athincassiotis Learn more at http://athincassiotis.com/