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Most businesses think they need more leads. In reality, they have a leak problem. In this episode of The Bumper Blueprint Podcast, Jovana Vujnic walks through Step 1 of the framework: finding where leads are being lost before adding AI, switching CRMs, or building new automations. Because tools don’t fix unclear journeys. Jovana unpacks how friction shows up in everyday ways - slow follow-ups, unclear next steps, scattered data, misaligned sales and marketing. She shares real examples of revenue lost through small delays and broken handovers, and explains why mapping what’s actually happening (not what you think is happening) is the starting point. You’ll also hear practical examples of systems that plug the gaps: • Welcome nurture sequences for new subscribers • Abandoned cart and enquiry follow-ups that capture intent • Smart acknowledgement tools when teams are busy • Simple automation that supports, rather than replaces, human connection The key message: clarity before new tools. Before you add AI, optimise what you already have. Follow us on: • Website: https://bumperleads.com • Connect with Jovana on LinkedIn: linkedin.com/in/jovanavujnic If this episode sparked ideas or gave you clarity, share it with a friend or teammate who needs to hear it. And don’t forget to hit Subscribe and leave a review — it helps more people build systems that last.