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Every year, millions of unique visitors come to AWS Marketplace searching for products, but not all of them end up converting to sales. Learn about best practices that sellers can perform to optimize their AWS Marketplace product listings. In this session, we will share what strategies and content are needed for buyers to more easily discover and evaluate your products, helping you drive higher conversion rates. Learn about AWS Marketplace features that you can utilize to help accelerate customer time-to-value, including standard contracts, vendor insights, free trials, and more. This session is intended for AWS Partners. Learn more: AWS re:Invent: https://go.aws/reinvent. More AWS events: https://go.aws/3kss9CP Subscribe: More AWS videos: http://bit.ly/2O3zS75 More AWS events videos: http://bit.ly/316g9t4 About AWS: Amazon Web Services (AWS) hosts events, both online and in-person, bringing the cloud computing community together to connect, collaborate, and learn from AWS experts. AWS is the world's most comprehensive and broadly adopted cloud platform, offering over 200 fully featured services from data centers globally. Millions of customers—including the fastest-growing startups, largest enterprises, and leading government agencies—are using AWS to lower costs, become more agile, and innovate faster. #AWSreInvent #AWSreInvent2024