Justin Moore reveals how to maximize sponsorship revenue and brand partnerships on EP25 of TWIDM скачать в хорошем качестве

Justin Moore reveals how to maximize sponsorship revenue and brand partnerships on EP25 of TWIDM

On EP25 of This Week in Digital Marketing, hosts Jacky Chou and James De Lacey talk with guest Justin Moore about the current creator economy landscape, strategies for engaging brands, and identifying problem companies. They discuss the standard operating procedure for sponsorship sales, the inefficiencies of the "spray and pray" approach to outreach, and how creators should navigate brands offering only gifts instead of payment. The conversation also covers gifting agencies, sponsorship packages, and pricing strategies. Justin shares his sales background and insights into the standard follower count a creator should have before pursuing sponsorships. Justin Moore on Twitter: ⁠  / justinmooretfam⁠   Signup for his newsletter: ⁠https://pages.creatorwizard.com/join⁠ Get the newsletter that keeps 25k+ marketers in the loop: ⁠⁠https://marketingletter.com/newslette... Apply to be a sponsor: ⁠⁠https://marketingletter.com/sponsor/⁠ Chapters: 0:00 Recap 2:32 Intro 3:22 How Justin got started 5:12 Current creator economy landscape 11:02 How Justin teaches his students to engage brands 13:32 How to avoid problem companies 20:22 SOP for sponsorship sales? 29:52 Spray and pray doesn't work for outreach 32:10 How Justin feels about brands only gifting without $ 37:22 Gifting agencies 39:02 Sponsorship packages 43:02 Sponsorships for people with own products 47:12 How to price your sponsorship package? 52:59 Standard follower count before going after sponsorships? 54:32 Justin's sales background #newsletter #sponsorship #influencermarketing