The Real Cost of Pay at Closing Leads with Chris Morgan скачать в хорошем качестве

The Real Cost of Pay at Closing Leads with Chris Morgan

What if the leads you think are saving your business… are actually holding it back? You often hear “Pay at Closing” leads are the fastest way to get business. But what if that “shortcut” is costing you more than you think? Chris Morgan (VP of Sales at Real Geeks) explains why PAC models cut deeply into commissions, limit autonomy, and undermine long-term growth compared to owning your own lead-gen funnel. During our conversation, we cover: Pay at Closing leads vs. online lead generation Real commission splits and hidden costs Lead intent differences: Google leads vs. portal leads How to convert online leads through problem-solving conversations Why owning your CRM and database protects your business If you’re serious about building a business with real equity, not just chasing transactions, this episode breaks down the full picture. Read Chris’ blog post that sparked this conversation here: https://www.realgeeks.com/blog/why-pa...