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Ever had a client say something simple—but underneath, they were asking for something deeper? Or they didn't understand you at all? Today we're breaking down how to speak Client-ese. Build trust, clarity, and credibility with every conversation in your bookkeeping business. What Your Client Says vs. What They Really Mean: "Can you take a quick look at this?" = "I want free work but don't want to say that." This is scope creep in disguise. Pause and reframe. "I just want to make sure I'm not overpaying in taxes." = "Am I getting all my write-offs?" Even if you're not their tax pro, they assume you know what affects the bill. "Can you clean this up before my accountant sees it?" = "I'm embarrassed. Please fix it and don't judge me." Offer calm leadership, not criticism. "How hard would it be to run payroll?" = "I want to grow but I'm scared of screwing it up." Lead with confidence, not complexity. "Do you think I'm ready for an S Corp?" = "TikTok told me this saves money. Is that true?" Always translate hype into grounded guidance. What YOU Say vs. What THEY Hear: "Let's reconcile your accounts." Client hears: "Something's wrong." Say instead: "Let's double-check your numbers are all accounted for." "This expense is non-deductible." Client hears: "You wasted money." Say instead: "This one won't reduce your tax bill but let's plan ahead next time." "You've got uncategorized transactions." Client hears: "You messed up." Say instead: "There are a few items I need your insight on." Why Bookkeepers Lose Trust: Communication gaps. You're speaking bookkeeper. They're hearing something else entirely. This Week: Create two cheat sheets. Client Says / Client Means—what they're really asking. Bookkeeper Says / Client Hears—what you need to reframe. You're not just a bookkeeper—you're a translator, guide, and credibility builder. When you speak fluently in both languages, clients stay longer, refer more, and trust you completely. Bookkeepers: Let's get connected and join Maven. Build a bookkeeping business that communicates with clarity and builds unshakable client trust. 👉 Subscribe to Maven channel to stay ahead: / @bookkeepingbusinessmentor 👍 Like 💬 Comment: What client phrase confuses you most? 🔁 Share ✅ Subscribe Connect with Maven: 🌐 https://www.mavensystems.us/ 📘 / trudi.bruce 💼 / trudith-bruce-systemsstrategist 📸 / trudibruce.maven 🎵 https://tinyurl.com/2e6uxa26 #BookkeepingBusiness #ClientCommunication #BookkeeperLife #SpeakFluentClient #MavenSystems #BusinessCommunication